Ube or purple yam is an abundant root crop in the Philippines. Recognized and supported by the Department of Agriculture, thousands of metric tons of ube are harvested every year. These purple yams are processed into different forms such as chips, powder, and flavoring. But the star of all the purple yam products is ube jam.
You can either eat it straight from the bottle or add it to your recipes such as ube cheese pandesal, halo-halo, cakes, and more. It is nutritious and rich in antioxidants and flavonoids that help reduce blood pressure, blood sugar, and asthma attacks. To know more, this article contains a list of the best ube jams available online as well as a buying guide, fact-checked and reviewed by registered nutritionist-dietitian Samantha Morales.
Quick List - Top Ube Jams
Samantha began her career in clinical nutrition and weight management at a tertiary hospital in Manila, Philippines. Her practice allowed her to give nutrition counseling and plan modified diets for patients with medical conditions. Presently, she does private practice to focus on true holistic wellness - an approach that believes in aligning one's mind, body, and spiritual well-being.
Our recommendation articles are carefully researched and crafted by the mybest Philippines team of writers and editors. To stay true to our company’s mission and vision to help users’ selection process easier, we also collaborate with experts from various fields to ensure that our content stays factual and useful.
The expert oversees the Buying Guide only, and does not determine the products and services featured.
Here are some key points to consider:
Brands will not be famous if they have not established their name when it comes to producing high-quality products—and ube jams are no exception. The most popular ube jam brands are known for their scrumptious taste, which took years of hard work to perfect the formula.
But that does not mean the newbies in the industry should be shooed away—they can be just as delicious too! One way to know if the brand is worth checking out is by reading unsponsored reviews and recommendations online, especially from your fellow foodies.
Filipinos, in general, love desserts but not everyone has a sweet tooth. Some would like a sugary sweet treat while others would prefer one with a mild sweetness to avoid getting umay. In terms of texture, some prefer creamy jams that they can spread on bread.
Others like it chunky so that they can add it to halo-halo and other desserts, or even eat it straight out of the jar. Sweetness and texture are subjective to each person's taste buds, and it can take quite some time to test each brand out.
Thus, crowdsourcing or getting feedback from other people—whether it be recommendations from family and friends or from Facebook foodie groups—can be a good idea. Who knows, you might discover your new favorite based on other people's suggestions!
To ensure that you only get the distinct and earthy taste of purple yam, choose an ube jam that's made with a few ingredients such as ube, sweetener, milk, and butter. Avoid those that are overly sweet and have lots of preservatives, as these can alter the rich flavors of ube.
Products | Image | Click to purchase | Key features | |
---|---|---|---|---|
1 | Good Shepherd Ube Jam | ![]() | Delicious Ube Jam for a Cause | |
2 | Wildflour Ube Jam | ![]() | Has Cheese for That Sweet and Salty Combo | |
3 | Vizco's Ube Jam | ![]() | Satisfy Your Dessert Cravings With This Premium Ube Jam | |
4 | Emorej Ube Jam | ![]() | Sweet and Creamy Ube Jam in a Bigger Size | |
5 | Let's Baguio Special Ube Jam | ![]() | A Great Ingredient for Your Desserts | |
6 | YS Commercial Enterprises Ube Halaya | ![]() | An Affordable Ube Jam for Home Cooks and Professional Chefs | |
7 | Tita Ely Ube Jam | ![]() | Delicious Ube Jam That’s Packed With Essential Vitamins |
Good Shepherd's Ube Jam is the undisputed number one purple yam jam on our list! It has the right amount of sweetness and silky smooth creaminess that most people love. Indeed, they have perfected their ube recipe ever since 1976!
You can eat this directly out of the jar or use it for your dessert recipes such as ube cake, ube crinkles, halo-halo, and more. And the good news is, you don't have to go all the way to Baguio to purchase a bottle of this delightful dessert, as you can have it delivered right to your doorstep!
But not to worry, as each bottle is carefully packed by the seller with cartons and bubble wrap to ensure product quality. What's more, is that each purchase is for a good cause. Proceeds will go to scholarships for Cordilleran students and also job opportunities complete with government-mandated benefits for working students.
Known for their mouthwatering food creations, Wildflour has gained a following among foodies in the Metro. Originally, they produced ube-flavored goodies such as ube custard cake, ube tres leches, ube ensaymada, and more.
With the good feedback they got from these desserts, they've decided to share their ube jam recipe with their patrons, which customers can use for their own recipes. Compared to other purple yam jams, this homemade product comes in a lighter shade of purple and has a creamier consistency, making a great spread for bread.
Even better is the addition of cheese, which combines that sweet and salty flavor in every bite. What makes it more attractive is its minimalist bottle packaging worthy of a Facebook, Instagram, or TikTok post!
Craving for a sweet but healthy treat? Good news! This ube jam from Vizco's is made from 100% natural ingredients and has no artificial flavors or preservatives, making it a top contender on our list. Since it's made to order, this ensures that the product you're getting is fresh.
It has a buttery but thick consistency, so you can eat it by itself, spread it on top of bread, or use it as an ice cream topping. Plus, it isn't too sweet, ideal for those who are watching their sugar intake. This delicious purple yam jam is available in three sizes—255g, 454g, and 624g—which you can choose according to your preference.
Benguet, which is just a few minutes away from Baguio, is also known for its cold climate and healthy farm soil. Thus, you can expect their ube jam to taste similar to the infamous Good Sheperd purple yam jam. It has the same smooth texture that you can use for any recipe, whether it be ube cheesecake, halo-halo, or ice cream.
Plus, it has a mild sweetness that isn't nakakaumay. With this 500-gram jar of ube jam, you can whip up more desserts in your kitchen and get the best value for your money. In terms of packaging, the seller carefully packs each order with bubble wrap and cartons, as mentioned in the reviews from satisfied customers.
Looking for a purple yam jam that isn't too sweet nor too bland? Then, try this ube jam from Baguio! Thanks to its balanced taste, you can add a generous amount to your ube cheesecake bars, ube bread, and other ube-based desserts to make them more flavorful.
This particular product has a silky smooth texture that melts in your mouth and provides a rich, earthy flavor to your desserts. You can use it to make different types of panghimagas for your friends and family. You can even add milk to the leftover purple yam in the bottle to make an ube drink!
YS Commercial Enterprises is a company that produces tropical preserved foods, most of which are halo-halo ingredients. With the company's more than 25 years of experience in manufacturing export-quality products, you can be assured that you're getting only the best food items in every purchase.
In particular, this ube jam boasts a velvety texture that is a delight to eat. With this, you wouldn't need to add sugar to your halo-halo since it's already sweet. This budget-friendly choice is ideal for handaans or food businesses, as it gives you the best bang for your buck.
Tita Ely, a brand that specializes in making ingredients for halo-halo, offers this rich and deep purple yam jam that has the perfect amount of sweetness. It has a gritty texture that adds another layer of flavor to your cold desserts. But this would be great for papak too!
Tita Ely's Ube Jam is packed with essential vitamins such as vitamin A, calcium, and iron, so you can stay healthy while eating a sweet treat—just remember to consume this in moderation! This product is also Halal-certified and USFDA-accredited, which ensures its quality.
Below are some of the most asked questions on the web answered by the mybest team.
Essentially, ube halaya and ube jam are the same. Both are made from ube, sweetener, milk, and butter. The only difference is that ube halaya is an oval-shaped dessert that's topped with cheese, coconut flakes, or latik while ube jam is packaged in jars. But depending on the recipe, ube halaya can sometimes be thicker than ube jam.
Ube, on its own, is healthy. It contains healthy carbohydrates, fiber, antioxidants, and other essential nutrients that are good for the body. However, do watch out for other ingredients such as sweeteners and milk, which can lead to weight gain when consumed frequently. If you're on a diet, check the nutrition facts to see if the ube jam has the right amount of calories.
Yes, you can feed your dog ube jam in moderation. While this high-fiber food can be used as a reward, do check its sugar content to keep your fur baby healthy. Avoid ones that are high in calories, fat, sugars, and sodium to prevent weight issues and other health problems.
Besides the rich flavor of ube, you'd also need other ingredients to enhance the taste of your homemade halo-halo. Of course, this dessert is not complete without the finely crushed ice. For more product recommendations, check out these links below!
Author: Roel Pillas Malubay
Re-editor: Aprille Jarcia
Our buying guide was carefully researched and crafted by the mybest team of writers and editors, in collaboration with the expert featured in this article. We used the buying guide as a basis for choosing and ranking the product recommendations, and we looked at reviews and ratings from different E-commerce sites like Lazada, Shopee, and more.
No. 1: Good Shepherd|Ube Jam
No. 2: Wildflour|Ube Jam
No. 3: Vizco's|Ube Jam
No. 4: Emorej|Ube Jam
No. 5: Let's|Baguio Special Ube Jam
View Full RankingThe descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.
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