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Japanese shampoosHelping You Find the Best
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Japanese shampoosHelping You Find the Best
  • 10 Best Japanese Shampoos in the Philippines 2025 | Tsubaki, Shiseido, and More 1
  • 10 Best Japanese Shampoos in the Philippines 2025 | Tsubaki, Shiseido, and More 2
  • 10 Best Japanese Shampoos in the Philippines 2025 | Tsubaki, Shiseido, and More 3
  • 10 Best Japanese Shampoos in the Philippines 2025 | Tsubaki, Shiseido, and More 4
  • 10 Best Japanese Shampoos in the Philippines 2025 | Tsubaki, Shiseido, and More 5

10 Best Japanese Shampoos in the Philippines 2025 | Tsubaki, Shiseido, and More

The hot, humid weather in the Philippines can leave your hair dry, frizzy, and your scalp itchy, which is a hassle when trying to keep your hair healthy and manageable. That’s where Japanese shampoos come in—they’re gentle, nourishing, and perfect for keeping your scalp balanced and hair soft while locking in moisture.


With Japanese shampoos now available on Lazada and Shopee, you can easily find one that suits your hair type and meets your specific needs. In this article, we’ll guide you on how to choose the best Japanese shampoo for you and list the top choices!

Quick List - Top Japanese Shampoos

1

TSUBAKI

Premium Moist & Repair Shampoo
Premium Moist & Repair Shampoo

Camellia & Royal Jelly Repair Shampoo for Softer, Stronger Hair

2

Shiseido

Fino Premium Touch Shampoo
Fino Premium Touch Shampoo

Triple Beauty Serum Shampoo for Hydrated, Bouncy, and Frizz-Controlled Hair

3

Ichikami

Moisturizing Care Shampoo
Moisturizing Care Shampoo

Sulfate-Free Rice & Apricot Essence Shampoo for Smooth, Nourished Hair

4

Moist Diane

Extra Fresh & Hydrate Shampoo
Extra Fresh & Hydrate Shampoo

Tea Tree & Rosemary Scalp Refresh Shampoo With Salicylic Acid

5

DEAR BEAUTE

Himawari Rich & Repair Oil Shampoo
Himawari Rich & Repair Oil Shampoo

Sunflower-Enriched Shampoo for Smoother, Nourished Mature Hair

Editorial Team
Guide
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What Makes Japanese Shampoos Different From Regular Shampoos?

What Makes Japanese Shampoos Different From Regular Shampoos?

Japanese shampoos often use gentler, botanical-based ingredients like camellia oil (tsubaki), rice, and honey, focus on scalp health, and have light, natural fragrances. They rely on mild amino–acid–based cleansers instead of stronger sulfates, providing lightweight hydration and nourishment without weighing the hair down.

How to Choose a Japanese Shampoo - Buying Guide

Japanese shampoos aren’t one-size-fits-all, so consider your hair and scalp type, along with the shampoo’s formula, texture, and quality, for the best results. This ensures that your hair will get the right treatment it needs.

1

Match the Ingredient to Your Hair Type and Scalp Condition

Knowing your hair type and scalp condition is the first step in determining which ingredients are best suited for your hair. Read on to find out which ingredients are best for you.

For Oily or Itchy Scalps: Choose Shampoos With Mild Degreasing Agents

For Oily or Itchy Scalps: Choose Shampoos With Mild Degreasing Agents
If you have an oily or itchy scalp, look for Japanese shampoos that use amino-acid–balanced surfactants or hinoki extract to control excess sebum without stripping the skin. Amino-acid–balanced surfactants bind to oil and impurities so they can be rinsed away while preserving the scalp’s natural moisture barrier. Meanwhile, hinoki extract has light astringent properties to reduce scalp oiliness and calm irritation and itchiness.

For Dry or Flaky Scalps: Prioritize Formulas With Ceramides, Humectants, or Japanese Plant Oils

For Dry or Flaky Scalps: Prioritize Formulas With Ceramides, Humectants, or Japanese Plant Oils

Moisture and repair should be the priority in Japanese shampoos for dry or flaky scalps. Shampoos containing ceramides, humectants, and Japanese plant oils, such as camellia or rice bran, help to strengthen, hydrate, and nourish both hair and scalp. Together, these ingredients help soothe dryness, reduce flaking, and maintain a comfortable and healthy scalp.

For Sensitive Scalps: Go for Low-Irritation 'Non-Silicone' or 'Weak Acidic' Shampoos

For Sensitive Scalps: Go for Low-Irritation 'Non-Silicone' or 'Weak Acidic' Shampoos

Japanese shampoos for sensitive scalps use gentle, non-silicone, and weakly acidic formulas that clean without causing irritation. These prevent heavy buildup to keep the scalp clean and clear, while having weak acidity matches the skin’s natural balance to prevent dryness

2

Choose a Formula Based on Your Hair Goals

Alongside the ingredients, the type of formula is just as important. Japanese shampoos can help repair damage, detangle, and even add volume to your hair.

For Damage Repair: Look for 'Amino Acid' or 'Repair Keratin' Labels

For Damage Repair: Look for 'Amino Acid' or 'Repair Keratin' Labels

To repair damaged hair, Japanese shampoos labeled “Amino Acid” or “Repair Keratin” are especially effective, as they strengthen and restore hair from within while protecting it from heat styling and color treatments. It leaves strands stronger, softer, and less prone to breakage.


These shampoos repair weak hair bonds, utilizing hydrolyzed keratin or silk proteins to restore cuticle smoothness, along with camellia or rice bran oil for added protection and nourishment. 

For Smooth, Tangle-Free Hair: Select Silicone-Friendly Formulas Labeled 'Moist & Smooth'

For Smooth, Tangle-Free Hair: Select Silicone-Friendly Formulas Labeled 'Moist & Smooth'

Check the label for “Moist & Smooth”, as these products are designed to detangle strands by improving the hair's texture. These formulas often include lightweight silicones, such as dimethicone, which coat the hair shaft to reduce friction and smooth the cuticle without weighing the hair down.


Amino acids like serine or arginine, hydrolyzed silk or keratin, as well as camellia or rice bran oil, are used to strengthen strands and enhance shine. In turn, your hair will feel soft, smooth, and silky, and more manageable.

For Lightweight, Airy Volume: Pick 'Volume Up' Shampoos With Light Conditioning Agents

For Lightweight, Airy Volume: Pick 'Volume Up' Shampoos With Light Conditioning Agents

For lightweight, airy volume, look for Japanese “Volume Up” shampoos that use light conditioning agents, such as amino–acid–based conditioners (like glutamic acid or arginine derivatives), gentle polymers like polyquaternium-10, and small amounts of fast-evaporating silicones, like cyclopentasiloxane.


These ingredients smooth the hair just enough to prevent tangles without adding heaviness, while volumizing polymers and plant extracts help lift the roots and make strands look fuller. For fine, limp hair, the result is clean hair, bouncy strands with natural-looking volume.

3

Consider Shampoos With Micro-Foam or Dense Foam Technology for Better Scalp Penetration

Consider Shampoos With Micro-Foam or Dense Foam Technology for Better Scalp Penetration
Micro-foam or dense foam technology creates a rich lather with fine bubbles that reach closer to the scalp, helping lift away oil, sweat, and buildup more effectively. Unlike larger, airy bubbles that stay mostly on the hair’s surface, micro-foam moves easily between strands for even, thorough coverage. It also rinses out cleanly, minimizing residue and leaving the scalp refreshed without over-drying.
4

Prioritize 'Salon-Grade' Lines If You Want Professional-Level Results

Prioritize 'Salon-Grade' Lines If You Want Professional-Level Results

Salon-grade lines of Japanese shampoos contain higher-quality cleansing agents, botanical extracts, and conditioners, allowing them to thoroughly clean your scalp and leave your hair softer, smoother, and easier to manage.


Because they’re developed with stylists’ expectations in mind, salon-grade Japanese shampoos usually perform more consistently and support long-term hair health, making them a worthwhile choice if you’re aiming for noticeably healthier, shinier hair at home.

Was the Buying Guide helpful?

10 Best Japanese Shampoos to Buy Online

The products we introduce below were carefully curated by the mybest team, from the best-sellers of E-commerce sites like Lazada, and using the points mentioned in our detailed and thoroughly researched buying guide.
Popularity
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Products

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Key features

Details

Notable Ingredients

Best For

Sulfate-free

Net Weight

1

TSUBAKI

Premium Moist & Repair Shampoo

TSUBAKI Premium Moist & Repair Shampoo 1

Camellia & Royal Jelly Repair Shampoo for Softer, Stronger Hair

Camellia Oil, Royal Jelly, Soy Protein, Squalane

Thick, Dry, and Frizzy Hair

450mL

2

Shiseido

Fino Premium Touch Shampoo

Shiseido 	 Fino Premium Touch Shampoo 1

Triple Beauty Serum Shampoo for Hydrated, Bouncy, and Frizz-Controlled Hair

Triple Beauty Serum (PCA, Royal Jelly Extract, Botanical Extracts)

Thick, Dry, and Frizzy Hair、Curly Hair

550mL

3

Ichikami

Moisturizing Care Shampoo

Ichikami Moisturizing Care Shampoo 1

Sulfate-Free Rice & Apricot Essence Shampoo for Smooth, Nourished Hair

Rice Bran Oil, Apricot Kernel Oil, Japanese Botanical Extracts

Thick, Dry, and Frizzy Hair、Curly Hair

480mL

4

Moist Diane

Extra Fresh & Hydrate Shampoo

Moist Diane Extra Fresh & Hydrate Shampoo 1

Tea Tree & Rosemary Scalp Refresh Shampoo With Salicylic Acid

Rosemary Oil, Tea Tree Oil, Peppermint Oil, Salicylic Acid, Argan Oil, Hydrolyzed Keratin

Thick, Dry, and Frizzy Hair、Damaged Hair

450mL

5

DEAR BEAUTE

Himawari Rich & Repair Oil Shampoo

DEAR BEAUTE Himawari Rich & Repair Oil Shampoo 1

Sunflower-Enriched Shampoo for Smoother, Nourished Mature Hair

Sunflower Seed Extract, Sunflower Oil, Oleic Acid, Vitamins (A, B, C, E), Potassium, Calcium

Thick, Dry, and Frizzy Hair、Colored Hair

500mL

6

MILBON

Color Gadget Hair ShampooLavender Purple

MILBON Color Gadget Hair Shampoo 1

Color-Infusing Shampoo With Squalane for Moisturized, Bleached Hair

Olive Squalane, Moist Liquid Oil, MX-CMADK Keratin

Bleached Hair

150mL

7

Haruhada

Ginger Shampoo

Haruhada Ginger Shampoo 1

Ginger-Infused Scalp Care Shampoo for Oil Control and Balanced Hair

Ginger Extract, Lauryl Ammonium Betaine

Thin Hair

600mL

8

&Honey

Deep Moist Shampoo

&Honey Deep Moist Shampoo 1

Features Royal Jelly and Argan Oil for Deep Moisture

Honey, Royal Jelly, Argan Oil, Hyaluronic Acid, Glycerin, Arginine

Thick, Dry, and Frizzy Hair

unknown

440mL

9

YOLU

Calm Night Repair Shampoo

YOLU Calm Night Repair Shampoo 1

Night Repair Keratin Shampoo for Overnight Smoothness and Frizz Control

Night Ceramide, Albizia Extract, Night Keratin, Penetrating Collagen, Ceramide NG, Lotus Flower Extract

Thick, Dry, and Frizzy Hair

475mL

10

BOTANIST

Botanical Shampoo

BOTANIST Botanical Shampoo 1

Birch Water Hydration Shampoo for Lightweight Softness and Frizz Repair

Birch Water, Sugarcane Molasses, Nanoized Rice Ceramide, Jojoba Seed Oil, Botanical Microproteins

Thick, Dry, and Frizzy Hair

460mL

If you don't see the product you're looking for, you can request that it be listed.
No.1

TSUBAKI
Premium Moist & Repair Shampoo

Premium Moist & Repair Shampoo 1
Source:shopee.ph
Reference price
₱549
Low Mid
Reference price
₱549
Low Mid

Camellia & Royal Jelly Repair Shampoo for Softer, Stronger Hair

Features and benefits:
  • Contains Camellia oil, Royal Jelly, and Soy Protein that repair and strengthen hair for smoother, more manageable strands
  • Delivers a dual repair effect, treating both surface damage and deeper layers to reduce frizz
  • Squalane boosts moisture retention and shine for a richer, healthier finish
  • Features a floral-fruity fragrance that leaves hair smelling fresh and elegant

Reviews mention:
Many users appreciate how this shampoo softens and moisturizes their hair without weighing it down. The floral-fruity scent is often described as “luxurious” and “refreshing.” Some find the price a bit premium, but most say it's worth it, especially during sales. A few hope for more size options in the future.
Notable IngredientsCamellia Oil, Royal Jelly, Soy Protein, Squalane
Best ForThick, Dry, and Frizzy Hair
Sulfate-free
Net Weight450mL
Was this Ranking helpful?
No.2

Shiseido
Fino Premium Touch Shampoo

Fino Premium Touch Shampoo 1
Source:lazada.com.ph
Reference price
₱1,181
High Mid
Reference price
₱1,181
High Mid

Triple Beauty Serum Shampoo for Hydrated, Bouncy, and Frizz-Controlled Hair

Features and benefits:
  • Uses PCA, Royal Jelly, and botanical extracts to strengthen hair and restore softness and bounce
  • Rich, dense lather cleanses gently while helping curls and perms stay smooth and well-defined
  • Features a layered scent of citrus, green apple, rose, jasmine, wood, and amber for a clean, lasting fragrance
  • Protects hair from daily stress and helps tame frizz for healthier-looking strands

Reviews mention:
Users often highlight the silky, manageable feel they get after washing, especially those with wavy or treated hair. The fragrance receives a lot of love for being fresh but not overpowering. Many also appreciate that it cleanses thoroughly without stripping moisture, and some mention that the careful packaging is a pleasant bonus.
Notable IngredientsTriple Beauty Serum (PCA, Royal Jelly Extract, Botanical Extracts)
Best ForThick, Dry, and Frizzy Hair、Curly Hair
Sulfate-free
Net Weight550mL
No.3

Ichikami
Moisturizing Care Shampoo

Moisturizing Care Shampoo 1
Source:shopee.ph
Reference price
₱645
Low Mid

Sulfate-Free Rice & Apricot Essence Shampoo for Smooth, Nourished Hair

Features and benefits:
  • Contains rice, apricot kernel oil, and botanical essences that nourish and restore softness and manageability
  • Sulfate-free and silicone-free formula reduces hair stress and is safe for chemically treated hair
  • Provides deep hydration, helps reduce frizz, and maintains natural shine and smoothness
  • Light floral scent of cherry blossom and apricot leaves hair smelling clean and fresh

Reviews mention:
Many users report softer, less frizzy hair after consistent use, especially those with curls or wavy hair. The scent is often described as gentle and long-lasting. Others also note that it hydrates well without making hair heavy, a plus for fine or treated strands.
Notable IngredientsRice Bran Oil, Apricot Kernel Oil, Japanese Botanical Extracts
Best ForThick, Dry, and Frizzy Hair、Curly Hair
Sulfate-free
Net Weight480mL
No.4

Moist Diane
Extra Fresh & Hydrate Shampoo

Reference price
₱549
Low Mid

Tea Tree & Rosemary Scalp Refresh Shampoo With Salicylic Acid

Features and benefits:
  • Combines rosemary, tea tree, and peppermint oils to soothe and cool the scalp
  • Salicylic acid exfoliates buildup and helps control oil for a fresher, cleaner feel
  • Organic argan oil and hydrolyzed keratin strengthen and soften hair for better manageability
  • Sulfate- and paraben-free formula preserves natural moisture and prevents dryness

Reviews mention:
Users often highlight the cooling, refreshing sensation on the scalp and note that it helps control itchiness without causing dryness. Many like how light their hair feels afterward, and some say it performs better than other tea tree shampoos they’ve tried. The scent and gentle formula also receive frequent praise.
Notable IngredientsRosemary Oil, Tea Tree Oil, Peppermint Oil, Salicylic Acid, Argan Oil, Hydrolyzed Keratin
Best ForThick, Dry, and Frizzy Hair、Damaged Hair
Sulfate-free
Net Weight450mL
No.5

DEAR BEAUTE
Himawari Rich & Repair Oil Shampoo

Reference price
₱745
Mid

Sunflower-Enriched Shampoo for Smoother, Nourished Mature Hair

Features and benefits:
  • Contains sunflower seed extract, sunflower oil, and oleic acid to nourish the scalp and support healthier hair growth
  • Designed for mature hair to restore lost moisture and lipids for smoother, more manageable strands
  • Sulfate- and silicone-free formula cleanses gently and is suitable for color-treated or bleached hair
  • Rich texture helps tame frizz and leaves hair silky, vibrant, and easier to style

Reviews mention:
Users enjoy the pleasant scent and notice their hair becoming smoother and more manageable after continued use. Many also like that it doesn’t dry out their hair, even when color-treated or bleached. While a few point out the presence of parabens, most still consider the overall performance impressive.
Notable IngredientsSunflower Seed Extract, Sunflower Oil, Oleic Acid, Vitamins (A, B, C, E), Potassium, Calcium
Best ForThick, Dry, and Frizzy Hair、Colored Hair
Sulfate-free
Net Weight500mL
No.6

MILBON
Color Gadget Hair ShampooLavender Purple

Reference price
₱710
Low Mid

Color-Infusing Shampoo With Squalane for Moisturized, Bleached Hair

Features and benefits:
  • Contains olive squalane and moist liquid oil that nourish bleached hair and help prevent dryness
  • Uses MX-CMADK keratin to strengthen inner hair density and repair damage
  • Balances ions and creates dense foam that locks pigment into the hair for more even, longer-lasting color
  • Designed specifically for bleached or lightened hair; color payoff may be minimal on natural or dark-dyed hair

Reviews mention:
Users love how this shampoo adds a tint while keeping bleached hair soft and moisturized. The scent is described as strong but pleasant. Some note that results vary depending on previous hair color, but many appreciate how easy it is to use for maintaining shade between salon visits.
Notable IngredientsOlive Squalane, Moist Liquid Oil, MX-CMADK Keratin
Best ForBleached Hair
Sulfate-free
Net Weight150mL
No.7

Haruhada
Ginger Shampoo

Ginger Shampoo 1
Source:shopee.ph
Reference price
₱1,330
High Mid
Reference price
₱1,330
High Mid

Ginger-Infused Scalp Care Shampoo for Oil Control and Balanced Hair

Features and benefits:
  • Uses ginger extract to nourish the scalp, calm irritation, and support healthier hair growth
  • Contains Lauryl Ammonium Betaine to reduce static and keep hair smooth and manageable
  • Free from dimethicone and mineral oil, minimizing irritation and providing a gentle cleanse
  • Lightweight formula removes dirt and excess oil while maintaining moisture

Reviews mention:
Users often highlight its bold ginger scent, which rinses down to a light lemony note. The shampoo is praised for balancing scalp oil without leaving hair dry. Many mention that it cleanses well yet remains gentle, making it suitable for regular use.
Notable IngredientsGinger Extract, Lauryl Ammonium Betaine
Best ForThin Hair
Sulfate-free
Net Weight600mL
No.8

&Honey
Deep Moist Shampoo

Deep Moist Shampoo 1
Source:shopee.ph
Reference price
₱1,513
High

Features Royal Jelly and Argan Oil for Deep Moisture

Features and benefits:
  • Contains 14% water content, higher than most shampoos, for a more hydrated, cushiony feel
  • Enriched with honey, royal jelly, argan oil, and hyaluronic acid to deeply moisturize and protect hair
  • Made with organic-standard natural ingredients that nourish while keeping moisture intact
  • High antioxidant and antimicrobial properties help maintain scalp and hair health

Reviews mention:
Many appreciate the shiny, well-moisturized finish and often highlight its pleasant honey fragrance. The thicker, slightly sticky texture creates a rich lather that cleans effectively without drying out the hair. It’s frequently recommended for dry, dull, or moisture-depleted strands.
Notable IngredientsHoney, Royal Jelly, Argan Oil, Hyaluronic Acid, Glycerin, Arginine
Best ForThick, Dry, and Frizzy Hair
Sulfate-freeunknown
Net Weight440mL
No.9

YOLU
Calm Night Repair Shampoo

Calm Night Repair Shampoo 1
Source:shopee.ph
Reference price
₱1,072
High Mid
Reference price
₱1,072
High Mid

Night Repair Keratin Shampoo for Overnight Smoothness and Frizz Control

Features and benefits:
  • Infused with night ceramide and albizia extract to protect hair from dryness and friction damage during sleep
  • Contains night keratin and penetrating collagen that repair hair from within
  • Silicone- and paraben-free formula with natural essential oils, featuring a calming neroli-peony fragrance
  • Provides deep hydration, reduces frizz, and leaves hair smoother and easier to style by morning

Reviews mention:

People with oily scalps note that it helps balance excess sebum while keeping their hair soft and lightweight. The fragrance is often described as gentle and soothing. Many also appreciate its ability to control frizz overnight, though a few share that their hair needs changed over time but still find it a dependable choice.

Notable IngredientsNight Ceramide, Albizia Extract, Night Keratin, Penetrating Collagen, Ceramide NG, Lotus Flower Extract
Best ForThick, Dry, and Frizzy Hair
Sulfate-free
Net Weight475mL
No.10

BOTANIST
Botanical Shampoo

Botanical Shampoo 1
Source:shopee.ph
Reference price
₱930
Mid
Reference price
₱930
Mid

Birch Water Hydration Shampoo for Lightweight Softness and Frizz Repair

Features and benefits:
  • Contains birch water to hydrate the scalp and support healthy hair growth deeply
  • Sugarcane molasses and nanoized rice ceramide deliver long-lasting moisture for smoother hair
  • Jojoba seed oil and botanical microproteins help repair damage and reduce frizz
  • Silicone-free formula cleans gently without stripping natural oils, keeping hair light and easy to manage

Reviews mention:
The shampoo is often rated five stars for making hair soft, smooth, and tangle-free. Users appreciate the lightweight formula that doesn’t weigh hair down and helps maintain natural softness. Several also say it improves manageability even with minimal styling.
Notable IngredientsBirch Water, Sugarcane Molasses, Nanoized Rice Ceramide, Jojoba Seed Oil, Botanical Microproteins
Best ForThick, Dry, and Frizzy Hair
Sulfate-free
Net Weight460mL

Frequently Asked Questions

Below are some of the most asked questions on the web answered by the mybest team.

Can I Use Japanese Shampoo With or Without Conditioner?

Yes, you can use Japanese shampoos without conditioner, but if your hair is dry, damaged, or color-treated, pairing a conditioner or treatment enhances hydration, smoothness, and overall results.

How Often Should I Use Japanese Shampoo?

Daily or every other day use is generally safe, especially for oily scalps. For dry or damaged hair, wash every 3 to 4 days. For normal or sensitive scalps, wash every 2 to 3 days. Adjust the frequency accordingly if you notice dryness, irritation, or excess oil.

How We Chose and Ranked Our Product Recommendations

Our buying guide was carefully researched and crafted by the mybest team of writers and editors. We used the buying guide as a basis for choosing and ranking the product recommendations, and we looked at reviews and ratings from different E-commerce sites like Lazada, Shopee, and more.

Top 5 Japanese Shampoos

No. 1: TSUBAKIPremium Moist & Repair Shampoo

No. 2: Shiseido Fino Premium Touch Shampoo

No. 3: IchikamiMoisturizing Care Shampoo

No. 4: Moist DianeExtra Fresh & Hydrate Shampoo

No. 5: DEAR BEAUTEHimawari Rich & Repair Oil Shampoo

View Full Ranking
The descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.

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