10 Best Purple Shampoos in the Philippines 2025 | Buying Guide Reviewed By Dermatologist
Purple shampoos retain your hair color by neutralizing unwanted yellow undertones, keeping your fresh salon hue intact. Whether your hair is bleached or pigmented blonde, platinum, ash, or silver, these colors tend to fade over time, allowing brassy tones to resurface.
Popular brands like L'Oreal, Kérastase, and TRESemmé offer purple shampoos that not only eliminate yellow tones but also contain ingredients to prevent dryness and further damage. We have curated a list of the best purple shampoos in the Philippines and provided a buying guide to help you choose the right product. Additionally, we have invited board-certified dermatologist Dr. Maria Elinor Grace "Meg" Sison to share her insights and tips in our buying guide section!
Quick List - Top Purple Shampoos
L'Oréal Paris
Purple Shampoo for Color Protection and Brightness
Aveda
A Cruelty-Free Formula That Restores Hair's Color, Softness, and Smoothness
Dr. Sison is a board-certified dermatologist who practices in the Philippines and sees both medical and cosmetic dermatological cases on skin, hair, and nails.
Rica is a writer and editor for mybest PH who first joined the team in October 2020. She mostly writes lifestyle titles, especially ones that tap into fashion, beauty, food, arts, and hobbies. Though she's someone who dabbles in whatever sparks her interest, Rica spends most of her free time fangirling, watching races, and playing with her dogs.
The expert oversees the Buying Guide only, and does not determine the products and services featured.
Table of Contents
- Why You Can Trust Us
- Benefits of Purple Shampoo
- How to Choose a Purple Shampoo - Buying Guide
- Get a Deeper Shade of Purple to Remove Brassiness Effectively1
- Consider a Sulfate-Free Shampoo That Won’t Strip Your Hair of its Color2
- Choose a Purple Shampoo With Moisturizing Ingredients to Combat Post-bleaching Dryness3
- Check the Shampoo’s Usage Recommendation to Avoid Overtreating Your Hair4
- Frequently Asked Questions Answered By Dr. Meg Sison
- When Is It Best to Use Purple Shampoo After Bleaching the Hair?
- How Often to Use Purple Shampoo?
- Can Purple Shampoo Damage Your Hair?
- Hair Products for All Hair Care Needs
- How We Chose and Ranked Our Product Recommendations
Why You Can Trust Us
Every mybest article is crafted with hours of in-depth research and interviews with experts. Each month, we are continually expanding our database of products based on our research. By emphasizing user insight and reliable information, we deliver trustworthy content to readers.
Benefits of Purple Shampoo
Purple shampoos can offer specific benefits for different hair color types. Here's how purple shampoo can benefit each hair color:
- Neutralizes brassiness and enhances cool tones in blonde hair:
- Counter yellow tones in platinum/silver/gray hair:
- Tones down brassy highlighted or balayage hair:
- Balances the contrast of brown hair with blonde highlights:
Purple shampoos contain small molecules of purple dye that help neutralize the unwanted brassiness and yellow tones in blonde hair, making it last longer in between salon appointments. The purple color varies from different intensities. The darker the shade, the more potent the shampoo.
How to Choose a Purple Shampoo - Buying Guide
To get the most out of your purple shampoo, it's important to pay attention to its formulation and ingredients to ensure that it can address post-bleaching effects and help maintain your dyed hair's hue and vibrancy. Continue reading to learn more!
Get a Deeper Shade of Purple to Remove Brassiness Effectively
Purple shampoos come in a range of shades, with some appearing lighter and more translucent while others are dark and opaque. It is advisable to opt for formulas that have deeper shades of purple, as these darker purple formulas contain richer pigments that effectively counteract undesirable yellow tones.
Based on color theory, purple sits opposite yellow. Thus, the more purple the formula is, the better it can neutralize brassy hair. In line with this, it is helpful to examine the images provided on the product page or listing to determine the shade of purple in each shampoo. You can also refer to customer reviews.
Purple shampoos come in many different shades of purple. The darker the hue, the more potent the shampoo. Choosing the intensity of the purple color in your shampoo depends on how light or how dark your hair color is.
Consider a Sulfate-Free Shampoo That Won’t Strip Your Hair of its Color
While sulfates are effective at removing dirt, oils, and product buildup from the hair, they can also wash away hair color molecules in the process, which can cause your dyed hair to fade more quickly. Moreover, sulfates can potentially strip off your scalp's natural moisture, which is especially problematic for those with bleached or colored hair since dryness can make color-treated hair appear frizzy, dull, and lackluster.
Sulfate-free shampoos can also have drying anionic surfactants like c14-16 olefin sulfonate which has the same drying effect as sodium lauryl sulfate (SLS). Look for shampoos with milder surfactants (amphoteric or non-ionic) such as sodium lauryl sulfoacetate, laureth-5 carboxylic acid, or disodium lauryl sulfosuccinate for treated or colored hair.
Choose a Purple Shampoo With Moisturizing Ingredients to Combat Post-bleaching Dryness
To maintain bleached hair, you must put in almost twice the effort you exert compared to dealing with your natural hair color. Hence, it will be the best idea to go for a purple shampoo that maintains the hue of your colored hair and contains good-for-your-locks ingredients at the same time.
Since bleaching can cause dryness and frizziness, getting a purple shampoo with moisturizing ingredients like coconut oil, jojoba oil, and other natural extracts is helpful. Coconut oil can help restore moisture and strengthen the hair, countering post-bleaching effects, while Jojoba oil can coat the outer portion of the hair and lock in moisture.
Coconut oil is able to penetrate inside the hair shaft because of its high affinity for hair proteins, low molecular weight, and straight linear chain. This makes it a great ingredient in hair care products.
Jojoba oil moisturizes the hair, adds nutrients, and stimulates the scalp. Hyaluronic acid is a humectant that attracts water from the atmosphere but it has no affinity for hair proteins. Studies on the use of hyaluronic acid for hair combined it with other conditioning agents but there was no comparison of these complexes with existing formulas available in the market.
Check the Shampoo’s Usage Recommendation to Avoid Overtreating Your Hair
Not all purple shampoos are created equal. Some are formulated with milder concentrations of purple pigments, making them suitable for regular use. However, others can lead to over-toning if used excessively, resulting in a purple hue in your hair. That's why it's crucial to carefully review the shampoo's recommended usage guidelines.
It's important to use the product correctly according to the directions on the shampoo bottle. Some purple shampoos can be used more often, while others are stronger and could turn your hair purple if you use them too often.
10 Best Purple Shampoos to Buy Online
Products | Image | Click to purchase | Key features | Details | ||||
|---|---|---|---|---|---|---|---|---|
Shade | Sulfate-Free | Key Ingredients | Usage Recommendation | |||||
1 | L'Oréal Paris Ever Pure Brass Toning Purple Shampoo | | Purple Shampoo for Color Protection and Brightness | Dark Purple | Hibiscus Extracts | 2-3 Times a Week | ||
2 | Olaplex 4P Blonde Enhancer™ Toner Shampoo | | Highly Concentrated to Cleanse, Tone, and Repair | Dark Purple | Glycerin | 2-3 Times a Week | ||
3 | Kérastase Blond Absolu Purple Shampoo | | Hyaluronic Acid-Infused Shampoo for Damage-Free Locks | Dark Purple | Hyaluronic Acid, Edelweiss Flower, Ultra Violet Neutralizers | 2-3 Times a Week | ||
4 | Aveda Blonde Revival Purple Toning Shampoo | | A Cruelty-Free Formula That Restores Hair's Color, Softness, and Smoothness | Dark Purple | unknown | Acai, Passionfruit OIl | Not Specified | |
5 | Davines Alchemic Shampoo in Silver | | Gentle Solution to Brighten Cool and Metallic Tones | Dark Purple | unknown | Glycerin | Not Specified | |
6 | L'Oreal Paris Serie Expert Silver Anti-Brass Purple Toning Shampoo | | A Toning Shampoo That Also Nourishes Your Hair Fiber for Stronger and Shinier Hair | Dark Purple | unknown | Magnesium | Not Specified | |
7 | Bed Head by TIGI Dumb Blonde Purple Toning Shampoo | | Brightens Blonde Tones and Tames Frizz at the Same Time | Dark Purple | unknown | Polyquaternium 10 | Once a Week | |
8 | Luxe Organix Bye Brass Purple Shampoo | | Purple Shampoo for Color-Treated Hair Care | Dark Purple | Argan Oil, Jojoba Oil, Vitamin E | unknown | ||
9 | BeachBorn Classy Not Brassy Purple Shampoo | | Effectively Neutralizes Orange Hues for Colored Hair | Dark Purple | Tea Tree Oil, Lavender, Pro Vitamin B5 | unknown | ||
10 | TRESemmé Blonde Brilliance Shampoo | | Preserves the Sheen and Strength of Your Blonde Hair | Dark Purple | unknown | Jojoba Oil | Appropriate for Regular Use | |
Purple Shampoo for Color Protection and Brightness
- Sulfate-free formula gently cleanses without stripping natural oils, preserving hair moisture
- Purple pigments neutralize yellow and orange brassy tones for cooler, natural-looking color
- Suitable for color-treated, blonde, silver, bleached, or highlighted brown hair, enhancing brightness
- Free from parabens, harsh salts, and vegan-friendly, ensuring gentle care for sensitive scalps
Reviews mention:
Users appreciate its effectiveness in reducing brassiness and maintaining color vibrancy after a few uses. Many find it gentle on the scalp and hair, leaving hair feeling lighter, softer, and less greasy. Some users note it works best when used 2-3 times a week and recommend pairing with the matching conditioner for optimal results.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | |
| Key Ingredients | Hibiscus Extracts |
| Usage Recommendation | 2-3 Times a Week |
Highly Concentrated to Cleanse, Tone, and Repair
- Violet toning agents neutralize yellow and brassy tones, enhancing hair brightness
- Sulfate-free formula with coconut oil-derived surfactants gently cleanses without stripping moisture
- Hydrates and softens hair from roots to ends to maintain hair health and manageability
- Clinically shown to reduce breakage and boost hair brightness with regular use
Reviews mention:
Users appreciate the product's effectiveness in reducing brassiness and enhancing the vibrancy of blonde hair after just one use. Many note the shampoo leaves hair feeling hydrated and soft, though some mention it can be drying or tangly without adequate conditioning afterward. A few users highlight the need to carefully time the shampoo application to avoid overly cool or dull tones, and mention the scent and lather as generally pleasant compared to other purple shampoos available locally.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | |
| Key Ingredients | Glycerin |
| Usage Recommendation | 2-3 Times a Week |
Hyaluronic Acid-Infused Shampoo for Damage-Free Locks
- Contains ultra violet pigments to effectively neutralize yellow and brassy tones in blonde or highlighted hair, keeping color fresh
- Enriched with hyaluronic acid to hydrate and strengthen hair fibers, reducing breakage
- Infused with Edelweiss flower extract to protect hair from oxidation and pollution while adding softness
- Gently cleanses hair without drying, suitable for daily use on bleached or color-treated hair
Reviews mention:
Users appreciate how this purple shampoo removes brassiness and preserves cool blonde tones without leaving hair dry or brittle. Many praise the nourishing effect that keeps hair soft and healthy after bleaching. Some note mild skin reactions, but generally, it is well-loved for its color-boosting and repairing properties on damaged blonde hair.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | |
| Key Ingredients | Hyaluronic Acid, Edelweiss Flower, Ultra Violet Neutralizers |
| Usage Recommendation | 2-3 Times a Week |
A Cruelty-Free Formula That Restores Hair's Color, Softness, and Smoothness
Revive the look of salon-fresh bleached hair with Aveda's Blonde Revival Purple Toning Shampoo. This gentle formula is free of sulfates, silicones, parabens, and synthetic fragrances, yet it boasts a triple-action system that delivers vibrant and softer hair after a single use.
With an impressive eight times more purple toning pigments, this shampoo effectively neutralizes unwanted brassy or yellow tones. Furthermore, the infusion of passionfruit and açaí oil works hand-in-hand to nourish, hydrate, and condition the hair, bringing back its softness and smoothness.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | unknown |
| Key Ingredients | Acai, Passionfruit OIl |
| Usage Recommendation | Not Specified |
Gentle Solution to Brighten Cool and Metallic Tones
Maintain the vibrancy of your dyed hair with Davines purple shampoo. Whether you're rocking pastel blue or metallic lilac hair, this formula is designed to intensify and brighten cool tones. Enriched with vitamin B, it also provides strong moisturizing power for pre-lightened hair. For optimal results, follow up with the Davines Alchemic Conditioner.
Reviewers appreciate the gentle formulation of this shampoo, as it is free from silicones, sulfates, and parabens that may have long-term harmful effects. Many of them also said it does not leave a dry feeling on the hair post-washing. Those with silver hair were also able to combat yellowing with this shampoo.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | unknown |
| Key Ingredients | Glycerin |
| Usage Recommendation | Not Specified |
L'Oreal ParisSerie Expert Silver Anti-Brass Purple Toning Shampoo
A Toning Shampoo That Also Nourishes Your Hair Fiber for Stronger and Shinier Hair
L'Oreal, a leader in hair care, presents this toning shampoo with deep blue and purple pigments. These pigments act as anti-yellowing agents, effectively eliminating stubborn orange hues and brassy yellow tones to enhance the beauty of your ash, blonde, silver, or white hair.
This purple shampoo also goes beyond toning, as it has a gloss-protect system enriched with magnesium. It envelops each hair strand, leaving a soft, vibrant, shiny appearance reminiscent of a salon-fresh look. The formulation also includes amino acids like aspartic acid, glycine, arginine, and glutamic acid, which contribute to healthy hair growth and stronger hair follicles.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | unknown |
| Key Ingredients | Magnesium |
| Usage Recommendation | Not Specified |
Brightens Blonde Tones and Tames Frizz at the Same Time
Bed Head by TIGI Dumb Blonde Purple Toning Shampoo is specifically crafted for blonde hair, serving as a rejuvenating and corrective hair treatment. It contains purple toning pigments that effectively counter brassy undertones in blonde hair, elevating the cool and vibrant hues.
What sets this shampoo apart is its inclusion of dimethiconol, a key ingredient that imparts a brilliant shine to even the most fragile hair. Additionally, it helps to tame frizz, leaving your blonde hair not only vibrant but also manageable. Customers love how it neutralizes brassy tones and enhances the cool shades of blonde hair.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | unknown |
| Key Ingredients | Polyquaternium 10 |
| Usage Recommendation | Once a Week |
Purple Shampoo for Color-Treated Hair Care
- Removes brassiness and yellow undertones for a natural, salon-like look
- Formulated with argan oil and jojoba oil to nourish and hydrate hair
- Suitable for maintaining blonde, platinum, or highlighted hair tones
- Easy to use with a recommended 3–4 minute application before rinsing
Reviews mention:
Users appreciate the shampoo’s effectiveness in neutralizing unwanted brassiness, helping maintain the vibrancy of color-treated hair. Many find it gentle and hydrating without causing dryness, thanks to its nourishing ingredients. Some suggest using it less frequently, about once every five washes, to avoid over-toning or dryness concerns.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | |
| Key Ingredients | Argan Oil, Jojoba Oil, Vitamin E |
| Usage Recommendation | unknown |
Effectively Neutralizes Orange Hues for Colored Hair
- All-natural sulfate-free formula with tea tree oil, lavender, and pro-vitamin B5 for gentle cleansing and nourishment
- Neutralizes brassy, orange tones to extend the longevity of hair color
- Suitable for all hair colors, providing versatility for different users
- Free from artificial fragrances, using only pure essential oils for a natural scent
Reviews mention:
Users appreciate the shampoo's effectiveness in combating unwanted brassiness and extending the vibrancy of their colored hair. Many highlight the pleasant natural scent and sulfate-free formula that feels gentle on the scalp. Some suggest not leaving the shampoo on for more than three minutes and mention it is not ideal for extremely damaged hair.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | |
| Key Ingredients | Tea Tree Oil, Lavender, Pro Vitamin B5 |
| Usage Recommendation | unknown |
Preserves the Sheen and Strength of Your Blonde Hair
To keep your blonde locks looking glossy and lustrous, you can incorporate this TRESemmé Blonde Brilliance purple shampoo into your hair-care routine. Aside from eliminating brassy hues and retaining your shade of blonde, it also deeply nourishes your hair strands, allowing you to flaunt that smooth and healthy hair.
This hair-repair effect is achieved through the purple shampoo's jojoba oil content. Jojoba oil is a plant-derived ingredient known to strengthen and lock moisture in your hair, keeping it durable and lustrous at the same time. Contrary to other purple shampoos, this one is on the affordable side and is appropriate for daily use with the conditioner for best results.
| Shade | Dark Purple |
|---|---|
| Sulfate-Free | unknown |
| Key Ingredients | Jojoba Oil |
| Usage Recommendation | Appropriate for Regular Use |
Frequently Asked Questions Answered By Dr. Meg Sison
We've listed down the best purple shampoos from different brands such as TRESemmé, L'Oreal Paris, and Kérastase to name a few. At this point, you might already have a product in mind. Now, Dr. Meg Sison will be providing some insight and answers to questions regarding the proper usage of your chosen purple shampoo.
When Is It Best to Use Purple Shampoo After Bleaching the Hair?
It is recommended to alternate between moisture and protein shampoos and conditioners for bleached hair and wait for 2 weeks before using purple shampoos in your hair care routine.
How Often to Use Purple Shampoo?
Can Purple Shampoo Damage Your Hair?
Overusing purple shampoo can cause the bleached hair to become dull and dry especially if left on the hair for a long time. Hair color can also become purple if the instructions on the shampoo bottle are not followed.
Hair Products for All Hair Care Needs
Whether your hair is straight, curly, dry, colored, bleached, or permed- your hair deserves no less than the best pampering so you can confidently flaunt them. Check out these articles that list down the top shampoos for different hair types to make sure you're giving your hair the specific care it needs.
How We Chose and Ranked Our Product Recommendations
Our buying guide was carefully researched and crafted by the mybest team of writers and editors, in collaboration with the expert featured in this article. We used the buying guide as a basis for choosing and ranking the product recommendations, and we looked at reviews and ratings from different E-commerce sites like Lazada, Shopee, and more.
Top 5 Purple Shampoos
No. 1: L'Oréal Paris｜Ever Pure Brass Toning Purple Shampoo
No. 2: Olaplex｜4P Blonde Enhancer™ Toner Shampoo
No. 3: Kérastase ｜Blond Absolu Purple Shampoo
No. 4: Aveda｜Blonde Revival Purple Toning Shampoo
No. 5: Davines｜Alchemic Shampoo in Silver
View Full RankingThe descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.
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