




With all the hair trends you have seen on social media, perhaps you've already tried a blonde or light hair color for a fresh makeover. While coloring your hair certainly ramps up your style, it does mean your locks need some extra TLC. Color-treated hair can look dull, dry, and damaged after a while, so it's a good idea to add shampoo for colored hair to your routine.
You need to find a color-safe product infused with ingredients to keep your hair in tip-top condition. To help you make your search easier, we have a list of the 10 best shampoos that will surely let you achieve vibrant and healthy locks! We also have a buying guide with comments from dermatologist Dr. Meg Sison that narrows down the factors to consider when buying shampoo for colored hair.
Quick List - Top Shampoos for Colored Hair
Kérastase

Shine-Boosting Care for Color That Stays Vibrant Longer
L'Oreal Paris

Keep Brass at Bay for Cooler, Cleaner Blonde

Dr. Sison is a board-certified dermatologist who practices in the Philippines and sees both medical and cosmetic dermatological cases on skin, hair, and nails.

Our recommendation articles are carefully researched and crafted by the mybest Philippines team of writers and editors. To stay true to our company’s mission and vision to help users’ selection process easier, we also collaborate with experts from various fields to ensure that our content stays factual and useful.
The expert oversees the Buying Guide only, and does not determine the products and services featured.
Every mybest article is crafted with hours of in-depth research and interviews with experts. Each month, we are continually expanding our database of products based on our research. By emphasizing user insight and reliable information, we deliver trustworthy content to readers.
Shampoos for colored hair or color-safe shampoos are typically formulated with heavy conditioning agents to address processed hair. These shampoos promote color longevity and provide instant moisture and essential nutrients to colored locks.
Compared to regular shampoos, color-safe shampoos contain gentler ingredients and color-protecting formulas so that hair color will not fade easily. Not only does this shampoo lock in color in the hair fibers, but it also helps to treat damaged tresses by keeping them smoother and more moisturized.

Shampoos function by using detergents or surfactants, which are amphiphilic. This means that surfactants possess both lipophilic (oil attracting) and hydrophilic (meaning water-attracting) sites. Several surfactants are combined together to achieve the desired result.
If the shampoo is intended for permanently waved or colored hair, mild surfactants are used to reduce sebum removal and make hair color last longer.
When selecting shampoo for colored hair, opt for sulfate-free and toning options to maintain vibrancy. Prioritize hydrating formulas and consider those with UV protection. For more detailed information, read through our buying guide below.
Shampoos are usually formulated with these two ingredients: sodium lauryl sulfate and sodium laureth sulfate. These sulfates create a foamy lather that helps remove oil and dirt trapped in the hair. The downside is that they are also dye stripping agents, which is why it is best to avoid products with these ingredients when you have colored tresses.
For bright-colored hair, sulfate-free shampoos are the best option, as this slows down the fading of hair color. Unlike shampoos with sulfates, sulfate-free shampoos do not have that much foaming effect, so it will not wash away your hair color down the drain. These shampoos are gentle enough to keep the color pigments locked in the hair shaft, yet also effective in washing dirt away thoroughly.

Sulfates are anionic surfactants that remove sebum and dirt from the hair during shampooing. They increase the net negative charge of the hair, which may leave it dry. Sulfate-free shampoos can also have drying anionic surfactants like c14-16 olefin sulfonate, which has the same drying effect as sodium lauryl sulfate (SLS).
It's best to look for shampoos with milder surfactants (amphoteric or non-ionic) for colored hair. Examples are sodium lauryl sulfoacetate, laureth-5 carboxylic acid, or disodium lauryl sulfosuccinate.
Maintaining your fresh coat of color and silky hair isn't as hard as you think. There are many color-safe and sulfate-free shampoos in the market made specially to target dull color woes. These products will keep your hair color vibrant for a longer time.
Without a doubt, the most popular hair color trends today are ash blonde, golden highlights, and silver-blonde hair. Yes, these shades are fun, but the drawback is they don't stay long and quickly lose their shine. Luckily, purple shampoo, also known as silver shampoo, does the job to retain the bright and striking color of your newly-colored locks.
As seen on the color wheel, purple is the complete opposite of yellow, which means that purple cancels out brassy, golden tones. This shampoo features purple pigment to neutralize brassy tones in blonde, highlighted, or bleached hair. It can also be used to revitalize any hair color with golden highlights.

Purple shampoos contain small molecules of purple dye. When this is combined with blonde hair, the saturation of the yellow color is decreased, making the color ashier as a final result. The brightening effect caused by purple shampoo is actually an illusion and happens because of an effect called bluing.
Meanwhile, if you are a brunette, blue toning shampoos are your best bet. On the color wheel, blue appears opposite orange, so it would cancel out orange tones, which are what your brunette hair has. Just like purple shampoo, blue shampoo neutralizes brassiness in color-treated hair, but in brunettes this time.
By now, you get the idea - opposing colors on the color wheel neutralize each other. So, if you want to eliminate red undertones that might crop up as your dark hair color fades, you need a green shampoo, since green sits opposite red on the wheel.
The result is a rich and deep hair color that looks fresh from the salon. Keep in mind, though, that green shampoos are only for people with dark hair color. If you use a green shampoo on blonde or light brown hair, you'll end up with green hair!
After having your hair dyed, it may appear dry and dull. This is the reason why hair experts recommend using shampoo with conditioning ingredients. Of course, when choosing a product, you also need to consider products that will not fade your hair color.
Want to achieve that silky, smooth hair? Look for a product formulated with coconut oil. Studies show that this oil is superior in maintaining the needed protein of your locks. Coconut oil is packed with medium-chain fatty acids named lauric acid that keep your tresses moisturized. Aside from that, this oil can be used to fight lice, protect your hair from UV filters, treat dandruff, and prevent hair loss.
Jojoba oil is another nutrient-rich oil that does wonders for hair. It is loaded with vitamin C, vitamin B, vitamin E, and zinc and deeply nourishes your strands without stripping their natural oils. It also promotes hair growth, thanks to its high content of vitamins B and E.

Coconut oil has a high affinity for hair proteins. Because of its low molecular weight and straight linear chain, it can penetrate inside the hair shaft. It is the only oil found to reduce the protein loss for both undamaged and damaged hair compared with mineral oil and sunflower oil.
Jojoba oil is widely used in products such as sunscreens, moisturizers, and hair care products. It is documented that jojoba oil exhibits conditioning effects, but this has more benefit for those who underwent hair straightening.
Say hello to glorious shiny hair with green tea extract. It is rich in antioxidants, which enhance your hair's overall health. Green tea extract is usually found in many hair care products due to its great benefits.
Aside from preventing hair loss, this ingredient can be of help when the hair breaks down after a dye treatment as this ingredient contains theanine, a reliable ingredient to get rid of split ends.

Green tea has antioxidant, anti-inflammatory, and photoprotective properties. In vitro and animal studies showed benefit of green tea extracts in hair growth but human clinical trials still need to be conducted.
Resveratrol is rich in antioxidants that nourish the hair follicle. This ingredient is plant-derived and famed for preventing hair loss and promoting hair color longevity. Additionally, this strengthens your locks and adds luster to dull hair. You may also check out shampoos with cinnamon bark, magnesium, sodium PCA, and zinc gluconate, which help with hair loss and repair, too.

Resveratrol is found in the peels and seeds of grapes of red wine. It has antioxidant, anti-inflammatory, antimicrobial, chemopreventive, and immunomodulatory effects. Studies conducted on mice showed its benefit in promoting hair growth but human clinical trials are lacking.
On the other hand, panthenol or vitamin B-5 protects your hair from the damage caused by hair styling tools. You can now achieve that trendy curly colored hair without worrying about your hair being dry. This ingredient also gives your strands that shiny and soft look.

Panthenol is a chemical substance made from pantothenic acid or vitamin B5. It occurs organically and can also be found from both plant and animal sources. Panthenol is found in various personal care products such as moisturizers, serums, cleansers, makeup, and hair care products.
A study published in the British Journal of Dermatology showed benefit of panthenol in increasing hair fiber diameter together with caffeine, niacinamide, dimethicone, and an acrylate polymer, but further studies are needed.
Color-treated hair is especially prone to brittleness and breakage. To fight these, look for ingredients that contain vitamin E, such as linseed oil and argan oil. The antioxidant properties of vitamin E help to reduce the stress that coloring causes on hair strands.
Plant extracts that contain nourishing ingredients are also worth checking out. Some examples are caper blossoms, agave, and hibiscus, all of which strengthen hair without affecting hair color. In fact, they even enhance or enrich it.
The primary reason why color fades is exposure to sunlight and heat. The sun has a natural bleach that lightens your hair color. This destroys the chemical bonds in dyes, so it speeds up the fading process.
Just as much as our skin needs sunblock, our crowning glory needs added protection too. Look for a hair care product with UV protection to maintain that shiny and vibrant tresses. You can also try a UV protective balm for a more effective outcome.

Haircare products that claim to provide UV protection do so by adding small amounts of sunscreens and/or natural extracts, but they are not enough to provide adequate UV protection. Wearing a wide-brimmed hat, seeking shade, and using a broad-spectrum spray sunscreen are better ways to protect our hair and scalp from the harmful effects of UVA and UVB rays.
Disclaimer: These products are recommendations made by our team at mybest Philippines. Our expert, Dr. Meg Sison, is not affiliated with, nor is she endorsing any of the brands we mention below.
Products | Image | Click to purchase | Key features | Details | ||||||
|---|---|---|---|---|---|---|---|---|---|---|
Sulfate-Free | Toning Shampoo | Best for Hair Color(s) | Key Ingredients | UV Protection | Other Features | |||||
1 | Olaplex No. 4 Bond Maintenance Shampoo | ![]() | Regenerate Hair Follicles With Bond Repair Technology | All Types of Colored Hair | Bis-Aminopropyl Diglycol Dimaleate, Coconut-Derived Cleansers, Vitamin E | unknown | Bond-Building Formula, Safe for Daily Use, Suitable for Chemically Treated Hair, Helps Reduce Breakage | |||
2 | Kérastase Chroma Absolu Bain Sulfate-Free Shampoo | ![]() | Shine-Boosting Care for Color That Stays Vibrant Longer | unknown | unknown | All Types of Colored Hair | Amino Acid, Centella Asiatica, Lactic Acid | Color-Protective Formula, Hydrating Care for Damaged Hair, Enhances Shine and Smoothness, Helps Maintain Color Vibrancy | ||
3 | L'Oreal Paris Serie Expert Silver Anti-Brass Purple Toning Shampoo | ![]() | Keep Brass at Bay for Cooler, Cleaner Blonde | Blonde, Platinum Blonde, Grey, Silver, Lightened Hair | Purple Pigments, Magnesium, Anti-Yellowing Agents | unknown | Anti-Brass Toning Formula, Brightens Cool Tones, Enhances Shine, Ideal for Blonde and Grey Hair | |||
4 | Bremod Premium Purple Shampoo | ![]() | Gentle Care With Color Locking for Blonde and Gray Hair | Blonde, Silver, Grey | Purple Pigments, Conditioning Agents | unknown | Anti-Brass Purple Formula, Helps Lock In Color, Enhances Cool Tones, Suitable for Blonde and Grey Hair | |||
5 | MONEA Keratin Blondie Purple Shampoo | ![]() | Ammonia-Free Brass Toning Shampoo for Stronger Hair | Blonde, Platinum Blonde, Lightened Hair | Purple Pigments, Keratin, Conditioning Agents | unknown | Anti-Brass Purple Formula, Keratin-Enriched Care, Helps Maintain Cool Blonde Tones, Supports Smoother-Looking Hair | |||
6 | TRESemmé Color Vibrancy Aminobond+ Purple Toning Shampoo | ![]() | Tone Down Yellow, Turn Up Vibrant Color | unknown | Blonde, Highlighted Hair, Grey, Silver | Purple Pigments, Aminobond+ Complex, Conditioning Agents | unknown | Purple Toning Formula, Aminobond+ Strengthening Care, Helps Maintain Cool Tones, Supports Color Vibrancy | ||
7 | HANA Shampoo Purple Bliss | ![]() | Turn Brassy Blonde Into Brilliant Cool Tones | Blonde, Highlighted Hair, Silver, Grey | Purple Pigments, Conditioning Agents | unknown | Anti-Brass Formula, Color-Preserving Care, Enhances Shine, Helps Maintain Cool Tones | |||
8 | Luxe Organix Bye Brass Color Toning Purple Shampoo | ![]() | Purple Shampoo for Color-Treated Hair Care | Blonde, Silver, Grey, Highlighted Hair | Purple Pigments, Conditioning Agents | unknown | Anti-Brass Formula, Color-Preserving Care, Enhances Shine, Maintains Cool Tones | |||
9 | HAIRFIX Beat the Brass Purple Shampoo | ![]() | Tones Brassiness While Nourishing With Keratin and Argan Oil | Blonde, Silver, Highlighted Hair | Violet Pigments, Keratin, Macadamia Oil, Castor Oil | unknown | Anti‑Brass Formula, Deeply Moisturizing Blend, Helps Maintain Cool Tones, Color‑Maintaining Care | |||
10 | NOUGHTY Purple Reign Tone Correcting Shampoo | ![]() | Cool Away Brass While Hydrating With Berry Power | Blonde, Silver, Grey, Highlighted Hair | Blueberry Extract, Blackcurrant Extract, Violet Pigments, Glycerin | unknown | Moisture‑Retaining Glycerin, Antioxidant‑Rich Berry Extracts, Vegan and Cruelty‑Free, Paraben‑ & Silicone‑Free | |||
Features and benefits:
Users report significantly less hair breakage and improved softness, especially after bleaching or coloring. It's frequently praised for transforming dry, damaged hair into stronger, healthier strands. Many consider it a salon-grade shampoo worth the investment.
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | All Types of Colored Hair |
| Key Ingredients | Bis-Aminopropyl Diglycol Dimaleate, Coconut-Derived Cleansers, Vitamin E |
| UV Protection | unknown |
| Other Features | Bond-Building Formula, Safe for Daily Use, Suitable for Chemically Treated Hair, Helps Reduce Breakage |
Known for helping hair color look brighter and more vibrant, this shampoo leaves strands feeling softer and easier to manage, even on previously dry or brittle hair. It’s praised for being gentle on the scalp while still giving a thoroughly clean and refreshed feel. Many users notice their hair appears shinier, smoother, and less frizzy over time.
| Sulfate-Free | unknown |
|---|---|
| Toning Shampoo | unknown |
| Best for Hair Color(s) | All Types of Colored Hair |
| Key Ingredients | Amino Acid, Centella Asiatica, Lactic Acid |
| UV Protection | |
| Other Features | Color-Protective Formula, Hydrating Care for Damaged Hair, Enhances Shine and Smoothness, Helps Maintain Color Vibrancy |
Features and benefits:
People who use this shampoo often say it’s a staple for keeping their blonde or gray hair from turning too warm or yellow. Many notice a visible difference in tone even after a few washes, especially when hair has started to look brassy. It’s commonly praised for helping maintain a clean, cool look between salon visits, though some mention using it a few times a week rather than daily to avoid over-toning. Others like that it leaves their hair looking shinier and more polished when used consistently.
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Platinum Blonde, Grey, Silver, Lightened Hair |
| Key Ingredients | Purple Pigments, Magnesium, Anti-Yellowing Agents |
| UV Protection | unknown |
| Other Features | Anti-Brass Toning Formula, Brightens Cool Tones, Enhances Shine, Ideal for Blonde and Grey Hair |
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Silver, Grey |
| Key Ingredients | Purple Pigments, Conditioning Agents |
| UV Protection | unknown |
| Other Features | Anti-Brass Purple Formula, Helps Lock In Color, Enhances Cool Tones, Suitable for Blonde and Grey Hair |
This shampoo gets rave reviews for helping users maintain their bleached or balayaged hair. Users often mention its pleasant, fruity scent and smooth texture, and how it helps maintain the shade of their hair. It's become a trusted product for some, even leading to repeat purchases, plus some have found this to be effective in toning their blonde hair.
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Platinum Blonde, Lightened Hair |
| Key Ingredients | Purple Pigments, Keratin, Conditioning Agents |
| UV Protection | unknown |
| Other Features | Anti-Brass Purple Formula, Keratin-Enriched Care, Helps Maintain Cool Blonde Tones, Supports Smoother-Looking Hair |
People who use this shampoo often notice their blonde or highlighted hair looking less yellow and more refined in tone after a few washes. Many like that it works on both brassiness and the feel of damaged hair, describing their strands as softer and less brittle. It’s commonly appreciated as an at-home maintenance step to stretch the time between salon toning appointments. Some also mention that it fits easily into their existing wash routine without making hair feel overly dry when used as directed.
| Sulfate-Free | unknown |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Highlighted Hair, Grey, Silver |
| Key Ingredients | Purple Pigments, Aminobond+ Complex, Conditioning Agents |
| UV Protection | unknown |
| Other Features | Purple Toning Formula, Aminobond+ Strengthening Care, Helps Maintain Cool Tones, Supports Color Vibrancy |
This shampoo helps users notice a visible reduction in unwanted brassiness after just a few washes. Many describe their hair as feeling softer and looking shinier, with cool tones appearing more vibrant. It’s frequently praised for being gentle enough for regular use without stripping or drying color-treated strands. People also appreciate that it helps maintain a fresh, salon-like finish between appointments.
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Highlighted Hair, Silver, Grey |
| Key Ingredients | Purple Pigments, Conditioning Agents |
| UV Protection | unknown |
| Other Features | Anti-Brass Formula, Color-Preserving Care, Enhances Shine, Helps Maintain Cool Tones |
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Silver, Grey, Highlighted Hair |
| Key Ingredients | Purple Pigments, Conditioning Agents |
| UV Protection | unknown |
| Other Features | Anti-Brass Formula, Color-Preserving Care, Enhances Shine, Maintains Cool Tones |
Many users say this purple shampoo keeps their balayage or highlights looking vibrant without drying out their hair. It’s especially appreciated for its light, pleasant scent and the way it leaves strands feeling refreshed after each wash. Although it doesn’t lather as much as regular shampoos, users agree it gets the job done in maintaining tone and texture without the salon price tag.
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Silver, Highlighted Hair |
| Key Ingredients | Violet Pigments, Keratin, Macadamia Oil, Castor Oil |
| UV Protection | unknown |
| Other Features | Anti‑Brass Formula, Deeply Moisturizing Blend, Helps Maintain Cool Tones, Color‑Maintaining Care |
Loved for its ability to brighten and cool brassy or yellowed hair, this shampoo leaves strands feeling softer and more nourished thanks to the fruit extracts. Users often appreciate its gentle, pleasant scent and note that it cleanses effectively without stripping or weighing hair down.
| Sulfate-Free | |
|---|---|
| Toning Shampoo | |
| Best for Hair Color(s) | Blonde, Silver, Grey, Highlighted Hair |
| Key Ingredients | Blueberry Extract, Blackcurrant Extract, Violet Pigments, Glycerin |
| UV Protection | unknown |
| Other Features | Moisture‑Retaining Glycerin, Antioxidant‑Rich Berry Extracts, Vegan and Cruelty‑Free, Paraben‑ & Silicone‑Free |
Want to know how to get gorgeous and healthier locks? Read below as Dr. Meg Sison answers some of the most asked questions on the web and share some tips, too!
Haircare practices that can damage the hair include the following:
The frequency of hair washing is usually an individual preference and is influenced by length of hair, culture, sex, social pressures, and economics. Frequent and regular cleaning with a well-formulated shampoo will not damage the hair.
Conditioners are additives that enhance the feel, appearance, fullness, lubricity, reflectance, and general manageability of hair. They are used to decrease friction, detangle hair, minimize frizz, and make hair easier to comb. Any instant conditioner can be used for colored hair after shampooing. Deep conditioners can also be used once a week.
Given the hot climate in the Philippines, your hair tends to look dry and lackluster. If you're tired of dull hair, maybe it's time to revamp your hair care routine. Check out these hair care products that will help you get those gorgeous tresses and mirror-like shine!
Re-editors: R. Umlas, Samantha Tidalgo
Our buying guide was carefully researched and crafted by the mybest team of writers and editors, in collaboration with the expert featured in this article. We used the buying guide as a basis for choosing and ranking the product recommendations, and we looked at reviews and ratings from different E-commerce sites like Lazada, Shopee, and more.
No. 1: Olaplex|No. 4 Bond Maintenance Shampoo
No. 2: Kérastase |Chroma Absolu Bain Sulfate-Free Shampoo
No. 3: L'Oreal Paris|Serie Expert Silver Anti-Brass Purple Toning Shampoo
No. 4: Bremod|Premium Purple Shampoo
No. 5: MONEA |Keratin Blondie Purple Shampoo
View Full RankingThe descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.

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