10 Best Mascaras in the Philippines 2025 | Buying Guide Reviewed by Professional Makeup Artist
Mascara is a classic way to enhance the lashes, so it's a staple in every Filipina’s kikay kit. It helps you get longer-looking, voluminous eyelashes, which complements both natural and glamorous makeup looks. No matter what type of natural eyelashes you have, there’s bound to be a perfect mascara for you.
Explore our buying guide, crafted with makeup artist Chuchie Ledesma, to learn how to get the best mascara. Then, check out our top 10 list for the best mascaras, all available on Lazada and Shopee. Find your perfect lash enhancer and unlock the secrets to dreamy lashes!
Quick List - Top Mascaras
L'Oreal
Voluminous Lashes, Panoramic Effect
barenbliss
Roll to Volume, Curl to Infinity
Chuchie Ledesma has been a professional makeup artist for 13 years. She has worked as a makeup artist and trainer for local and international brands. She is also a scholar (International Intensive Masterclass) at the Jung Saemmool Art and Academy in Seoul, South Korea.
Our recommendation articles are carefully researched and crafted by the mybest Philippines team of writers and editors. To stay true to our company’s mission and vision to help users’ selection process easier, we also collaborate with experts from various fields to ensure that our content stays factual and useful.
The expert oversees the Buying Guide only, and does not determine the products and services featured.
Table of Contents
- Why You Can Trust Us
- How to Choose a Mascara - Buying Guide
- Choose Smudge-Proof Mascaras for Everyday Wear and Waterproof for Special Occasions or High-Sweat Activities1
- Select a Mascara Formula That Will Help You Achieve Your Desired Effect2
- Choose a Mascara Wand According to the Type of Lashes You Have3
- Choose Between Colored and Clear Mascaras Depending On Your Desired Look4
- 10 Best Mascaras to Buy Online
- No. 1KISSME Heroine Make | Long Up Super Waterproof Mascara
- No. 2Maybelline | Lash Sensational Sky High Mascara
- No. 3L'Oreal | Voluminous Lash Paradise Waterproof Mascara｜Blackest Black
- No. 4barenbliss | BNB Korean Roll To Volume Waterproof Mascara Long Lasting
- No. 5blk cosmetics | Daydream False Lash Waterproof Mascara
- 5 more products
- Frequently Asked Questions Answered by Professional Makeup Artist Chuchie Ledesma
- Is It Safe to Use Mascara Every Day? What Are Some Tips on How to Prevent Mascara From Damaging Eyelashes?
- How Can I Prevent Mascara From Clumping or Becoming Too Heavy for Daily Wear?
- What Are the No-Nos When Applying Mascara?
- Complete Your Eye Makeup Look With These Products
- How We Chose and Ranked Our Product Recommendations
Why You Can Trust Us
Every mybest article is crafted with hours of in-depth research and interviews with experts. Each month, we are continually expanding our database of products based on our research. By emphasizing user insight and reliable information, we deliver trustworthy content to readers.
How to Choose a Mascara - Buying Guide
When selecting the ideal mascara, prioritize a waterproof formula for all-day wear without smudging. Also, choose a formula that aligns with your desired effect, be it volumizing, lengthening, or curling. For more details, refer to our comprehensive buying guide below.
Choose Smudge-Proof Mascaras for Everyday Wear and Waterproof for Special Occasions or High-Sweat Activities
Living in a hot and humid country like the Philippines, smudge-proof makeup is essential, so you don’t look hulas as the day goes by. A smudge-proof mascara is your everyday warrior. It’s sweat-proof and humidity-proof yet easy to remove with just warm water and gentle pressure. It is best used for daily wear, work, errands, and casual outings.
A waterproof mascara, on the other hand, is more heavy-duty. It is best for special occasions, high-sweat activities, and those who need serious staying power. Something to keep in mind, though, is that waterproof mascara is a bit tough to remove. It's best to use an oil-based makeup remover and to avoid rubbing your eyes since the eye area is quite sensitive.
Select a Mascara Formula That Will Help You Achieve Your Desired Effect
Whether you're aiming for length, volume, curl, or an all-around dramatic look, mascaras come in different formulas that can help you achieve your desired look. Here are some common mascara formulas in the market. In this guide, we'll explore the characteristics of various mascara formulas, helping you make an informed decision to enhance and define your lashes according to your preferences.
Elongate Short Lashes With Lengthening Formulas
Lengthening mascaras are designed to make your lashes appear longer, perfect for those with short lashes. They typically contain ingredients like synthetic fibers to extend the natural length of your eyelashes, giving them a fuller and more dramatic look. These tiny fibers adhere and build upon your natural lashes to create the illusion of added length and more volume.
A volumizing mascara makes your lashes appear thicker and fuller, while lengthening mascaras make them look longer without volumizing them.
Add Intensity to Thin Lashes With Volumizing Formulas
Volumizing formulas add thickness, fullness, and intensity to thin or sparse eyelashes. They focus on adding thickness to the root of your lashes, giving your eyes a more intense look.
This is perfect for those with thin lashes or who make their eye makeup pop. They typically have thicker formulas than other types of mascara, and they usually have ingredients like waxes and polymers that coat each lash, making them appear thicker.
Choose a Mascara Wand According to the Type of Lashes You Have
The best type of mascara wand for you will depend on the kind of eyelashes you have. Here are the most common mascara wands that you will encounter, as confirmed by makeup artist Ida Siasoco.
Thick, Oversized Mascara Wands for Curly, Dense Lashes
If you have dense, curly lashes, big, thick mascara wands are best for you. The shape of the mascara wand is intended to cover a larger surface area of the lashes with each stroke to allow the product to coat your lashes evenly for maximum volume.
Skinny Mascara Wands to Enhance Short and Fine Lashes
Skinny mascara wands are perfect for those with short and fine lashes since they have a slim and narrow design that allows for precise application. The slender shape of the wand is also ideal for individual lash definition since it can coat each lash from root to tip, separate the individual hairs, and prevent clumps. This is especially vital for fine lashes, as clumping can make them appear thinner
Curved Wands Can Help Curl Straight Lashes
If your lashes are naturally straight, you will benefit from curved mascara wands. These follow the natural curves of the eyelid and lashes. The curvature of the wand also helps guide the lashes upward, creating a natural curl. With curved wands, it's also easier to reach and coat the lashes in the outer corners, providing a more elongated and fanned-out effect.
Curved wands mimic the shape of your eyes.
Hourglass-Shaped Mascara Wands Create Volume for Those With Sparse Lashes
Voluminous eyelashes make such a big difference to any look, so if you have sparse eyelashes, hourglass-shaped mascara wands have you covered. They help build length and volume, distributing the product from root to tip. They also have both short and long bristles to de-clump and separate your lashes for the best possible effect.
Choose Between Colored and Clear Mascaras Depending On Your Desired Look
The choice between colored and clear mascaras depends on the specific look you want to achieve. Here's an elaboration on both options:
Make Your Lashes Appear Neater With Clear Mascaras
Clear mascara enhances the natural beauty of your lashes, providing a subtle and effortless look. It is excellent for grooming and taming your lashes, as it can hold lashes in place, providing a neat and well-groomed appearance without clumping or flaking. It is an ideal choice if you prefer a no-makeup or minimal-makeup look!
Clear mascaras simply help your lashes to look neater. If you want to clump together your lashes because it's the look you're going for, clear mascaras can help. It doesn't hold the curl really well, though. It can also be used as a brow gel or to tame baby hair near your forehead.
Experiment With Different Eye Looks and Add Drama to Your Eyes With Colored Mascaras
Using colored mascaras can be a fun and creative way to add drama to your eyes and achieve various eye-catching looks. While they come in a wide range of hues, you can never go wrong with the usual black or brown.
Black mascara is a classic, as it can add drama to your eyes to make them pop, no matter what kind of makeup look you’re wearing. If you want something more subtle and natural, though, you can opt for brown mascara. It gives off a softer finish, perfect for that no-makeup makeup effect.
The safest color would be black. If you want your eyes to look framed and defined without looking too strong, go for brown mascaras. If you want to use colored mascaras, refer to the complementary colors of the color wheel. For example, if you have blue eyes you may use reddish-brown mascaras for the color to stand out.
10 Best Mascaras to Buy Online
Products | Image | Click to purchase | Key features | Details | |||||
|---|---|---|---|---|---|---|---|---|---|
Formula | Type of Wand | Waterproof | Smudge-proof | Net Weight | |||||
1 | KISSME Heroine Make Long Up Super Waterproof Mascara | | Beautiful Lash Length UP! | Curling、Lengthening、Volumizing | Curved、Double-sided | 6 mL | |||
2 | Maybelline Lash Sensational Sky High Mascara | | Sky High Lashes, Sky High Impact | Lengthening、Volumizing | Skinny | 6 mL | |||
3 | L'Oreal Voluminous Lash Paradise Waterproof Mascara｜Blackest Black | | Voluminous Lashes, Panoramic Effect | Lengthening、Volumizing | Tapered | 7.6 mL | |||
4 | barenbliss BNB Korean Roll To Volume Waterproof Mascara Long Lasting | | Roll to Volume, Curl to Infinity | Curling、Lengthening | Thick | 8 mL | |||
5 | blk cosmetics Daydream False Lash Waterproof Mascara | | No-Fuss Falsies | Lengthening、Volumizing、Curling | Comb-like、Double-sided | 8 mL | |||
6 | CLIO Kill Lash Superproof Mascara｜BR01 Choco Brown | | Ultimate Volume, Waterproof Power, All-Day Lash Perfection | Curling、Lengthening、Volumizing | Curved | 7 mL | |||
7 | Careline Skinny Mascara | | Define Every Lash, Naturally | Lengthening | Skinny | 3 mL | |||
8 | rom&nd Han All Fix Mascara | | Sharp, Long-Lasting Lashes with No Clumps or Smudges | Curling、Lengthening、Volumizing | Curved、Skinny | 7 mL | |||
9 | Ever Bilena Pro Power Curl Mascara | | Power Curl, All-Day Impact | Curling、Lengthening、Volumizing | Curved、Comb-like | 12 mL | |||
10 | GRWM Cosmetics Lash Booster Lengthening and Lifting Mascara | | Boost Your Lashes, Elevate Your Look | Lengthening、Volumizing、Curling | Curved | 7 mL | |||
KISSME Heroine MakeLong Up Super Waterproof Mascara
Beautiful Lash Length UP!
- Long-lasting wear without smudging
- It uses a newly developed Long Fiber
- Contains an instant curl lock formula
- It includes six eyelash beauty serums
- Brush helps lift and lengthen lashes
Reviews mention:
Many users praise its exceptional waterproof quality, noting it holds up well against sweat, tears, and even crying. The inclusion of eyelash beauty serums is appreciated for lash conditioning and protection during wear. The strongest common criticism is that the mascara is very hard to remove.
| Formula | Curling、Lengthening、Volumizing |
|---|---|
| Type of Wand | Curved、Double-sided |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 6 mL |
Sky High Lashes, Sky High Impact
- A flexible, bendable brush
- Infused with bamboo extract and fibers
- Delivers dramatic lash length and volume
- Lashes feel light and natural
- Safe for contact lens wearers
Reviews mention:
The mascara features a lightweight, buildable formula that lengthens and separates lashes beautifully. The formula is long-lasting, smudge-proof, and suitable for sensitive eyes. It also washes off relatively easily with makeup remover. A few reviewers mention that the mascara can require multiple coats to achieve maximum volume and thickness
| Formula | Lengthening、Volumizing |
|---|---|
| Type of Wand | Skinny |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 6 mL |
L'OrealVoluminous Lash Paradise Waterproof Mascara ｜ Blackest Black
Voluminous Lashes, Panoramic Effect
Features and benefits:
- Creates a wide, fanned-out lash effect
- Designed to grab and evenly coat each lash
- Provides a soft, flexible feel to lashes
- Resists clumping, smudging, and flaking
- Helps lift and soften lashes
Reviews mention:
The mascara delivers impressive corner-to-corner panoramic volume, making eyes appear up to 1.4 times bigger. It is smudge-, clump-, and flake-resistant for up to 24 hours, even under extreme conditions. Some users find the formula initially too wet, requiring about two coats for optimal volume.
| Formula | Lengthening、Volumizing |
|---|---|
| Type of Wand | Tapered |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 7.6 mL |
barenbliss BNB Korean Roll To Volume Waterproof Mascara Long Lasting
Roll to Volume, Curl to Infinity
- Instantly creates fuller, thicker, and more curled lashes
- Provides up to 24 hours of volumizing and curling effect
- Nourishes and strengthens lashes
- Ensuring lashes stay perfect in any situation
- Offers a buildable formula
Reviews mention:
Many users praise for separating lashes well and being easy to use. Several reviewers highlight that it is gentle on the eyes, suitable for sensitive eyes. A common criticism is that the mascara struggles to hold curl for some users, with lashes drooping within an hour despite having a natural curl.
| Formula | Curling、Lengthening |
|---|---|
| Type of Wand | Thick |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 8 mL |
No-Fuss Falsies
- Delivers intense yet lightweight pigment
- Tiny fibers coat each individual lash
- Visibly volumizes and lengthens lashes
- Feels light and comfortable on lashes
- Clean and vegan ingredients
Reviews mention:
Waterproof and smudge-proof formula performs well throughout the day, resisting sweat and oil without causing panda eyes. Easy to remove compared to some other mascaras, reducing irritation. Some users experienced clumpiness and dryness, especially with older or multiple coats of the product, leading to a "spidery" lash effect
| Formula | Lengthening、Volumizing、Curling |
|---|---|
| Type of Wand | Comb-like、Double-sided |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 8 mL |
Ultimate Volume, Waterproof Power, All-Day Lash Perfection
Features and benefits:
- Strong curl-fixing effect
- Provides dramatic volume and length
- Innovative blend of flat powder and spherical powder
- Ideal for those seeking a bold, defined lash
- Keeps lashes healthy and moisturized
Reviews mention:
The wand design allows precise application, reaching small lashes easily and enabling layering without clumping. Many users consider it their favorite mascara, and appreciate its dramatic false-lash effect without falsies. Very difficult to remove, requiring an oil-based makeup remover and sometimes vigorous rubbing.
| Formula | Curling、Lengthening、Volumizing |
|---|---|
| Type of Wand | Curved |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 7 mL |
Define Every Lash, Naturally
Features and benefits:
- Designed specifically for lengthening lashes
- Allows for precise coating
- Suitable for delicate lower lash lines
- Delivers a super black finish in just one
- Ensures long-lasting wear
Reviews mention:
It is praised for its super narrow brush with short bristles, which excels at lengthening lashes. Users appreciate its waterproof and smudge-proof formula, which holds up well throughout the day. Some users find that the formula can take a bit longer to dry, which may cause transfer or smudging if not applied carefully.
| Formula | Lengthening |
|---|---|
| Type of Wand | Skinny |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 3 mL |
Sharp, Long-Lasting Lashes with No Clumps or Smudges
- Provides strong, long-lasting hold
- Keeps lashes lifted and sharp
- Ensures lashes look defined and neat
- Removes easily with eye makeup remover
- Allowing customization for natural or dramatic looks
Reviews mention:
Favored for its natural lash definition, ease of application with a nimble brush, and strong staying power, but it may fall short in dramatic lengthening or volumizing and can be prone to clumping and smudging in some cases.
| Formula | Curling、Lengthening、Volumizing |
|---|---|
| Type of Wand | Curved、Skinny |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 7 mL |
Power Curl, All-Day Impact
- Designed to deliver exceptional curling power
- Provides big, bold, and buildable volume
- Infused with macadamia seed oil
- Wand helps maintain and hold the curl
- Mousse-like texture
Reviews mention:
Praised as one of the best affordable drugstore mascaras. Users appreciate the noticeable curl and fanned-out lash effect after application.
Some users report that it lumps up easily and is not as waterproof as advertised, occasionally smudging or leaving marks on eyeshadow.
| Formula | Curling、Lengthening、Volumizing |
|---|---|
| Type of Wand | Curved、Comb-like |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 12 mL |
GRWM CosmeticsLash Booster Lengthening and Lifting Mascara
Boost Your Lashes, Elevate Your Look
- Contains fibers
- Help hold curls
- Suitable for various eye shapes
- Easy removal of heavy-duty mascara
- Vegan and cruelty-free
Reviews mention:
Some users find the mascara easy to apply, with the volumizing mascara’s brush. Customers appreciate the value of the set, especially when purchased at a discount. A few users mention the mascara formula feels stiff or "matte" on lashes, which may not be comfortable for everyone.
| Formula | Lengthening、Volumizing、Curling |
|---|---|
| Type of Wand | Curved |
| Waterproof | |
| Smudge-proof | |
| Net Weight | 7 mL |
Frequently Asked Questions Answered by Professional Makeup Artist Chuchie Ledesma
Is It Safe to Use Mascara Every Day? What Are Some Tips on How to Prevent Mascara From Damaging Eyelashes?
Yes, as long as you don't share it and you remove it from your eyes thoroughly at the end of the day. To avoid damaging your lashes, thoroughly remove your mascara using a waterproof makeup remover or any oil-based cleanser.
Also, avoid tugging on the lashes in the process of cleaning them, and make sure to take breaks when you’re using mascara every day (can be alternate days or 1 mascara-free day per week.)
How Can I Prevent Mascara From Clumping or Becoming Too Heavy for Daily Wear?
Curl it first before applying the product (1-2 coats should do) and not the other way around.
What Are the No-Nos When Applying Mascara?
Never use an almost-dried-up mascara as it can get clumpy. Never concentrate the product on the tips as it can weigh it down and the curl may not last long.
Complete Your Eye Makeup Look With These Products
Since most people prefer wearing masks nowadays, allow us to show you different products that will make your eyes pop. Check out our other articles below to get more curated lists of the best products that will help you achieve beautiful eye makeup!
10 Best Eyebrow Products in the Philippines 2024 | Buying Guide Reviewed by Visual and Makeup Artist
10 Best Eyeliners in the Philippines 2024 | Buying Guide Reviewed by Beauty Professional
10 Best Eyeshadow Palettes in the Philippines 2024 | Buying Guide Reviewed by Professional Makeup Artist
10 Best False Eyelashes in the Philippines 2024 | Buying Guide Reviewed by Visual and Makeup Artist
Re-editor: Danielle Trinidad
How We Chose and Ranked Our Product Recommendations
Our buying guide was carefully researched and crafted by the mybest team of writers and editors, in collaboration with the expert featured in this article. We used the buying guide as a basis for choosing and ranking the product recommendations, and we looked at reviews and ratings from different E-commerce sites like Lazada, Shopee, and more.
Top 5 Mascaras
No. 1: KISSME Heroine Make｜Long Up Super Waterproof Mascara
No. 2: Maybelline｜Lash Sensational Sky High Mascara
No. 3: L'Oreal｜Voluminous Lash Paradise Waterproof Mascara｜Blackest Black
No. 4: barenbliss ｜BNB Korean Roll To Volume Waterproof Mascara Long Lasting
No. 5: blk cosmetics｜Daydream False Lash Waterproof Mascara
View Full RankingThe descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.
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