Since thick and bushy brows have become a trend, a brow pomade is a big help to keep your brows always on fleek. It is the magic behind those bold, feathery eyebrows often seen on Instagram and Tiktok videos. They're a great pick if you want to boost your self-confidence by turning your dream brows into reality.
If you're having a hard time deciding on what's the best brow pomade to use, don't worry anymore! We are here to lessen your struggle because we did all the leg work to present the best brow pomades that you can purchase online. In this article, check out our 10 product recommendations, buying guide, as well as a few tips on how to use a brow pomade. We also asked for some tips and insights from Elaine Ganuelas, a beauty professional!
Quick List - Top Brow Pomades
Benefit
Sculpts and Defines Your Brows With Its Non-drying and Creamy Formulation
Elaine Ganuelas has been living and breathing the life of all things beauty since childhood. What once started as her passion became her career in 2006. Now she does makeup, hairstyling, image consultation (yes, makeovers), personal shopping, consumer research, and reviews.
Our recommendation articles are carefully researched and crafted by the mybest Philippines team of writers and editors. To stay true to our company’s mission and vision to help users’ selection process easier, we also collaborate with experts from various fields to ensure that our content stays factual and useful.
The expert oversees the Buying Guide only, and does not determine the products and services featured.
Table of Contents
Considering that we have a warm and humid climate here in the Philippines, a brow pomade is an excellent product to use since it is typically waterproof, transfer-proof, and smudge-proof, allowing it to stay put even on sweltering days. You can easily apply it using an angled spoolie to create an outline for the perfect brows.
It has a pigmented and creamy formula that is ideal for grooming unruly brows. You can also use it to fill in sparse brows and fluff them up for a natural look. Compared to other brow-grooming products like pencils and powders, a brow pomade can add more texture to your eyebrows.
This may be intimidating at first but there are formulas that are so easy to use, you'll easily get the hang of it. This type of brow product also is preferred for those who want a fuller and more "plakado" look. "Instagram brows" as what they call it.
Here are some key points to consider:
For more detailed information, read through our buying guide below.
With the wide range of shades that brands offer nowadays, picking the perfect brow shade can be challenging. However, knowing your desired outcome can help you determine the shade you should go for. If you simply want to fill in your sparse brows, go for a shade that is closest to your natural brow color, so it can blend seamlessly.
On the other hand, if you want to score natural-looking eyebrows, you can go one shade lighter, as this can make your brows appear soft and not too bulky. Meanwhile, you can choose an eyebrow pomade that is one shade darker than your natural brow color if you want to have thicker and fuller brows.
Not sure where your shade falls among the wide shade selection? Go for the safest taupe with ash or a neutral undertone. These shades flatter most Filipina skin tones and can match most hair colors. Do avoid the ones with reddish undertones and too dark ones as they tend to make you look more mature and "mataray."
Since the eyebrows are around the T-zone, the area can easily get oily. Hence, it is best to pick eyebrow pomades with a water-resistant and smudge-proof formula that won't melt away even if you start to get oily or sweaty midday.
These formulas are also a great pick if you live in warm, humid places, like the Philippines or if you're one of the girls out there who love to do outdoor activities. Since they do not easily budge, they have longer staying power than regular eyebrow pomades, so you can expect them to last throughout the day.
These stay on for hours, no doubt, but if you're still testing the waters, start with a small amount and add more if needed. These waterproof types are very pigmented, so use with a light hand.
Some eyebrow pomade brands already include an applicator such as an angled brush or a spoolie in their packaging. Products like these are more convenient to use, especially for beginners who are just starting on eyebrow-grooming products and don't have any makeup tools yet.
With these sets, you won't have to go through the trouble of looking for a suitable applicator for your eyebrow pomade. But, of course, for those who know their way around their makeup, it would still be best to use the brush or spoolie of your choice.
Some products usually include angled brow brushes that are too stiff or have handles that are too short. Check if you're comfortable with what's provided. Otherwise, it's better to invest in a brush you will use longer-term and is easy to use according to your personal preference.
Apart from regular brow pomades stored in pots or small containers, you can also find pomade pencils. They usually have a retractable or pointed tip, but their formula remains smooth like regular ones. But unlike traditional brow pomades that require an applicator, these pomade pencils allow easy and mess-free application.
You just have to swipe them on your brows to create a natural look. You can also use them to draw fine hair or shade your brows. Some of them also come with a built-in brush on the other end that you can use for finishing touches. They are compact and easy to carry around, making them perfect for applying eyebrow makeup on the go, too.
These kinds not just convenient to carry around but are beginner-friendly as well. While some may be intimidated by the pot and brush type, this pencil kind behaves similarly to regular waxy brow pencils. Since this also contains less amount, it's easier to finish to avoid drying up the product.
It is equally important to look for a brow pomade with the right consistency. Ideally, it should not be too waxy or creamy. This is because a formula that is too waxy can cause flaking, while one that is too creamy may run or transfer when you're wearing it.
To ensure quality performance, it should have a consistency that you can apply smoothly to your brows. But since you can't confirm this through testing the product when buying online, you can check the reviews and customer feedback instead to be assured of its quality.
Pick creamier ones for their ease of use since they also give you more time and wiggle room for blending before the product sets. Check out my recommendations—a new product that is creamier outperforms the OG.
Products | Image | Click to purchase | Key features | |
---|---|---|---|---|
1 | Anastasia Beverly Hills Dipbrow® Pomade | ![]() | An Award-Winning Eyebrow Pomade With a Complete Matte Finish | |
2 | L.A. Girl Brow Pomade | ![]() | Features a Smudge-Proof and Water-Resistant Formula That Is Also Lightweight | |
3 | Milani Stay Put® Brow Color | ![]() | Vegan Brow Pomade That Can Stay Put for Up to 16 Hours | |
4 | Benefit POWmade Brow Pomade | ![]() | Sculpts and Defines Your Brows With Its Non-drying and Creamy Formulation | |
5 | Strokes Brow Colorist | ![]() | A Tinting Eyebrow Pomade With a Formula That Is Fade-Proof and Clump-Free | |
6 | Revlon Colorstay Browlights™ Eyebrow Pomade Pencil | ![]() | Effortlessly Color, Shape, and Define Your Brows With This Pomade Pencil | |
7 | Laura Mercier Sketch & Intensify Pomade And Powder Brow Duo | ![]() | A 2-in-1 Formula to Personalize Your Brow's Shade and Volume | |
8 | Dear Self Beauty Claybrow|Brianna | ![]() | Castor Oil-Infused Brow Pomade With a Great Color Payoff | |
9 | Edward Bess Big Wow Full Brow Pomade | ![]() | Score Big, Full Brows That Do Not Budge Through This Pomade With a Self-Setting Formula | |
10 | Imagic Tinted Eyebrow Pomade | ![]() | Precisely Define Your Arches With This Pigmented Pomade With a Functional Brush |
It is no surprise that Anastasia Beverly Hills' Dipbrow Pomade is a certified cult-favorite. It possesses a highly-pigmented, waterproof, and easy-to-blend formula, which makes your brows look bold and detailed in shape. Texture-wise, its creamy formulation smoothly glides on the skin and gives you a completely matte finish that lasts all day as well.
This brow pomade is highly recommended even for those with oily skin because it is guaranteed not to slide off. It is also an excellent pick whether you're going for natural or dramatic arches. Moreover, it comes in 11 beautiful shades that are all blendable yet smudge-proof once they are set.
If you're on the hunt for a brow pomade that not only fits the budget but also does a great job in defining your brows, look no further than this product from L.A. Girl! It has a creamy and pigmented formula that glides on smoothly to let you achieve brows that wow!
It is also perfect for all-day wear since it is smudge-proof and water-resistant, suitable even for ladies who lead an active lifestyle. This pomade is blendable, so you can sculpt your eyebrows to your preferred shape with a natural finish using it. Moreover, its formula is lightweight and free of parabens and fragrances!
Looking for a brow pomade that stays put even with extended wear? Then, Milani's Stay Put® Brow Color is the perfect choice for you! This 100% vegan pomade has a creamy consistency that is easy to apply. It also comes with a dual-ended applicator with an angled brush and a spoolie to fix unruly strands, fill in sparse brows, and give your arches more definition.
You can use this pomade for sculpting your brows, whether you're going for a natural or a more dramatic finish. You can also wear it for up to 16 hours without a worry because it is water-resistant and smudge-proof! Since it is guaranteed not to budge once it sets, it is also highly recommended for those who love doing outdoor activities!
On the hunt for a highly pigmented brow pomade that will take control of your brows? Benefit's POWmade has got you covered. Besides its excellent color payoff, it features a smooth and creamy consistency that seamlessly glides on your brows for a precise application.
Its formula is also waterproof and non-drying, so you can be assured that it stays on for a long time without any stiff feeling on your brows. You can use it to fill, sculpt, and define your brows to achieve your desired look. Moreover, it has a built-in brush wiper to ensure you only get ample pomade on your brush to create clean lines and shape your brows with precision.
At first glance, you might think it's a regular mascara, but it is a brow pomade that instantly builds color and volume to define and tame unruly eyebrows. To use it, it comes with a dual-sided brush with long and short bristles that you can use to add varying intensity to your brows.
It features a fade-proof and clump-free formula that allows you to smoothly apply it to your eyebrows. Its formulation is also infused with vitamin E that promotes hair growth, squalane that hydrates the skin, and Inca Inchi that strengthens and softens brow hair.
If you want to score natural-looking brows in seconds, you'll love this pomade pencil by Revlon. With this, you get the goodness of brow pomades without the hassle of blending and brushing. It is the perfect pick for makeup newbies since it is fast and easy to useーall you need to do is swipe it on your brows!
It features a two-toned tip to create a natural-looking gradient effect on your brows. The two-toned end offers a matte and shiny finish that you can use for various purposes. If you want to fill or shape your brows, you can use the matte part, while you can utilize the shiny side to highlight your brow bone to add depth and dimension.
Apart from that, this brow pomade's formula is also worth fawning over. It is waterproof, fade-proof, and smudge-proof, so you can expect it to last for up to 16 hours. It is also infused with powder micro-spheres, giving it a smooth, velvety feel without the sticky feeling you get with some brow pomades.
Laura Mercier's Sketch & Intensify gives you a combination of pomade and powder to let you create full yet natural-looking brows. These two formulas allow you to personalize the shade & volume of your brows. You can use the pomade to enhance the color of your brows, while you can utilize the powder side to add dimension.
Although leaning on the pricier side, this one can give you a bang for your buck. Its pomade formula has a consistency that smoothly glides over and coats each brow hair. The powder also applies easily over the pomade to give your brows more depth and dimension for picture-perfect eye makeup!
Coming from a line that promotes self-love and self-care, it's no surprise that this brow pomade consists of good-for-you ingredients. Aside from enhancing your brows to look good, it also helps your eyebrows grow faster and healthier with its infusion of castor oil that aids in hair growth and contribute to more defined and fuller eyebrows.
You won't have any difficulty before and after applying this pomade to your brows because it glides easily and stays smooth when applied. Its formulation is also waterproof and smudge-free, so you can be assured that it is long-lasting. Another thing we love about it is that it is pigmented, so it has a great color payoff!
If you're not in the mood to go low-key, and you wish to score big full eyebrows that will truly wow, look no further than Edward Bess' brow pomade. It is an excellent pick if you want to rock brows that look like they're expertly shaped, as this pigmented gel-based pomade can let you create arches even when brows are sparse or bare.
Equipped with a self-setting formula, it has the ability to lock color in place without fading or flaking, so you can be assured that it won't budge even with extended wear. It also has a consistency that glides on smoothly, allowing an effortless application. You can use it to fill in sparse brows and coat brow surfaces.
With its pigmented wax formula, you can expect that this pomade can lend your brows a good color payoff that'll improve their overall look. And unlike other brow pomades that take time to dry upon application, this one dries fast and is waterproof, so you can be assured that it is long-wearing.
You can use it to sculpt, shape, and define brow strands precisely since it comes with a functional brush. The said brush also gives you control to tame unruly hairs and lets you personalize your brow's shade and dimension. Moreover, it is a good pick if you're looking for a budget-friendly brow pomade because it doesn't come with a hefty tag!
Below are some of the most asked questions on the web answered by Elaine Ganuelas.
Yes, you can, provided that the tools you use for both eyes/eyebrows are clean. These products lend a softer and less "lined" look. It's also easy to blend or smoke out.
There's a product that does the job called Duraline. In the Philippines, the brand Inglot has it. If you can't get a hold of it, you can take a small amount of the brow pomade from the pot, place it in a mixing palette, spray lightly with a fixing spray, mix, then apply to your brows.
Like other cream or liquid formulas: give or take, 12-18 months. Leaving the product open for a long period of time does shorten it and can dry up the product. Dried-up brow pomades can result in a cracked or cakey look and will be difficult to blend.
See what brow pomades Elain Ganuelas recommends and why!
Before the advent of this product, makeup users preferred pencils or powders. The founder of the brand also coined the calculated eyebrow technique. This brow pomade comes in a lot of shades, so you'll definitely find one that matches your hair color.
It also has a more solid or waxy formula that provides enough blendability, and it becomes waterproof and smudge-proof once set. All of these features are why this product is now a staple in every brow-lover's kikay kit!
Relatively a newcomer in the scene, this brow pomade hails from one of the authorities in brow makeup—Benefit. The first thing you will notice when you start using this product is the shape of the packaging—it makes it easy for the users to wipe off excess product, minimizing waste and preventing the product from drying.
It can also stay on the brows for a long period, perfect for people who want their makeup to last from day to night. Lastly, the formula is very creamy and can easily be blended.
This product might be labeled as "gel," but the formula is creamy and has the same texture and consistency as its pricier counterparts. This was my go-to back when there weren't many available brow products for light blonde hair.
For quick looks and when you have little time to slap on makeup, this product is a breeze to use. It comes with a brush built in its cute container. Shades may be limited, but they cater to most Filipina hair colors. And did I mention it costs only a fraction of its counterparts?
Aside from getting the right brow pomade for your well-defined kilay, complete your makeup kit with a few more essentials including a waterproof eyeliner, an eyeshadow palette, and a matte lipstick. Check out the articles below for other beauty tips and makeup recommendations that will make you more confidently beautiful.
10 Best Waterproof Liquid Eyeliners in the Philippines 2022 | Buying Guide Reviewed by Visual and Makeup Artist
10 Best Eyeshadow Palettes in the Philippines 2022 | Buying Guide Reviewed by Visual and Makeup Artist
10 Best Matte Lipsticks in the Philippines 2022 | Buying Guide Reviewed by Beauty Professional
Author: Cristel Joy Aron
Re-editor: R. Victoriano
Our buying guide was carefully researched and crafted by the mybest team of writers and editors, in collaboration with the expert featured in this article. We used the buying guide as a basis for choosing and ranking the product recommendations, and we looked at reviews and ratings from different E-commerce sites like Lazada, Shopee, and more.
No. 1: Anastasia Beverly Hills|Dipbrow® Pomade
No. 2: L.A. Girl|Brow Pomade
No. 3: Milani|Stay Put® Brow Color
No. 4: Benefit|POWmade Brow Pomade
No. 5: Strokes|Brow Colorist
View Full RankingThe descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.
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