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Effie Iñigo
Celebrity Makeup Artist
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Isehan Kiss Me Heroine Make Volume and Curl Mascara Advanced Film Translation missing: en-PH.activerecord.decorators.item_part_image/alt

Isehan
Kiss Me Heroine Make Volume and Curl Mascara Advanced Film
₱825

This Japanese mascara is a cult favorite because it lasts all day. It keeps lashes curled, even in hot and humid weather, and resists smudging, flaking, and transferring. It’s a great choice for everyday wear if you want your lashes to stay lifted and defined. There are two formulas: Super Waterproof for maximum hold, and Advanced Film, which is easier to remove with warm water and cleanser.

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Celebrity Makeup Artist Effie Inigo's Go-To Picks for Natural, Everyday Makeup

Celebrity Makeup Artist Effie Inigo's Go-To Picks for Natural, Everyday Makeup

Doing a full face every day isn't always realistic, and most of us don't have time for a ten-step routine before heading out. As a makeup artist with 25 years of experience (who barely wears makeup herself), I gravitate toward products that look like skin, not makeup sitting on top of it. These are my favorite products for a quick, natural everyday routine, from sunscreen to lip color. I chose them because they’re easy to use, versatile, and make a noticeable difference without adding extra steps.
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